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LG Skins Game Tees Off With Consumer Sweepstakes


Through Nov. 25, LG Electronics asks consumers to visit, showcase their skills and answer trivia questions about the LG SKINS GAME, which is celebrating its 25th anniversary Thanksgiving weekend, and about LG Electronics, title sponsor of the event. Consumers correctly answering the questions earn a chance to win one of these LG prizes:

• Grand Prize (1): LG Opus 47-inch “Full HD” LCD HDTV;

• First Prize (1): LG Steam Laundry Pair;

• Second Prize (3): LG 3.5” Portable Navigation Device;

• Third Prize (5): VX8700 Mobile Phone.

The sweepstakes complements the 2007 LG SKINS GAME, in which defending champion Stephen Ames faces off against the legendary “Mr. Skins” Fred Couples, Masters champion Zach Johnson, and long-hitter Brett Wetterich to compete in the $1 million game at the Celebrity Course at the Indian Wells Golf Resort. One of the top rated second-season golf events, the 2007 LG SKINS GAME will be televised by ABC on Thanksgiving weekend, Nov. 24-25.

“With the LG SKINS GAME celebrating its silver anniversary, consumers all over America can participate in the excitement by testing their knowledge about one of the most beloved games in professional golf,” said Joon Jun, president, North American brand marketing, LG Electronics. “Excitement is building for the LG SKINS GAME and for the sweepstakes — with prizes ranging from LG’s state-of-the art 1080p “Opus” HDTV and industry-leading front-load steam laundry system to innovative LG mobile phones and LG portable GPS navigators.”

The list of winners will be posted on the Website on or before Jan. 31, 2008. Additional rules, terms and conditions can be found at

Golf fans attending the LG SKINS GAME in person at the Indian Wells Golf Resort also will have the opportunity to participate in an on-site sweepstakes in the LG Electronics Product Gallery, where the company will be displaying a wide range of consumer electronics, home appliances and mobile phones.

Prizes for the on-site sweepstakes include LG LCD computer monitors, portable navigators and mobile phones with winners drawn on both Saturday and Sunday, as well as an LG 42-inch LCD HDTV grand prize in conjunction with the LG SKINS GAME final round Sunday,

For the 2007 LG SKINS GAME, LG Electronics is proud to partner with the City of Indian Wells, ESPN Regional Television and ABC Sports, and IMG Sports and Entertainment.

LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics Inc a $48.5-billion (2006 consolidated worldwide revenues) global force in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a wide range of digital appliances, digital display and digital media products, and mobile phones under LG’s “Life’s Good” marketing theme. LG Electronics is title sponsor of the 2007 LG SKINS GAME. For more information, please visit or

The City of Indian Wells was incorporated as California’s 400th city on July 14, 1967. Today, on the eve of its 40th anniversary, Indian Wells enjoys the benefits of being one of California’s wealthiest and financially well managed cities. Located in the heart of the Coachella Valley, Indian Wells has long been recognized as a world-class residential and resort destination. The Indian Wells Golf Resort has been a popular golf travel destination for nearly 20 years, offering two golf courses and four hotel/resorts. The City of Indian Wells, owner of the golf resort, decided to reinvest in tourism by embarking on a $61 million project that will ultimately boast The Celebrity Course, Player’s Course, lighted natural grass putting course and sprawling practice facility, all professionally managed by OB Sports. Unique attractions also include the state-of-the-art Indian Wells Tennis Garden, home of the prestigious Pacific Life Open; and the Living Desert, the only zoo and botanical garden dedicated to preservation of the desert eco-system. Indian Wells is also the home to four luxurious resorts—Hyatt Grand Champions Resort and Spa, Indian Wells Resort Hotel, Miramonte Resort & Spa, and the Renaissance Esmeralda Resort & Spa—as well as exceptional spas, restaurants, boutiques and country club communities. The City of Indian Wells serves as a sponsor of many sporting and cultural events, including the LG SKINS GAME, Pacific Life Open, Desert Town Hall Indian Wells lecture series, Palm Springs International Art Museum and the Indian Wells Art Festival.

ESPN Regional Television (ERT) is the nation’s largest producer and distributor of collegiate sports programming, producing over 900 sporting events per year. In addition to event sponsorship, ERT produces 400 events for national, regional and local networks, serves as the exclusive syndication rights-holder for college conferences (Big 12, BIG EAST and WAC), owners and operators of five collegiate post season Bowl Games (Hawaii, Las Vegas, Armed Forces, New Mexico and Birmingham), the ESPN National Golf Challenge and numerous basketball events nationally.

IMG is the world’s premier Sports, Entertainment and Media Company. IMG is a diversified global business with two major business segments: IMG Sports & Entertainment, and IMG Media. IMG employs over 2,300 people in 30 countries. Forstmann Little & Co. purchased IMG in 2004. IMG Sports & Entertainment includes: consulting services; event ownership and management; fashion events and models representation; licensing; golf course design; client representation in golf, tennis, broadcasting, European football, rugby, cricket, motorsports, coaching, Olympic sports and action sports. In addition, IMG Academies are the world’s largest and most advanced, state-of-the-art, multi-sport training and educational facility, delivering world-class sports training experiences to over 12,000 junior, collegiate, adult and professional athletes each year. IMG Media, which includes our content production subsidiaries TWI and Darlow Smithson Productions, is recognized as a global leader in the delivery of traditional and new media content and services, with Internet, broadband and mobile expertise, transforming how audiences access and interact with content. IMG Media produces and distributes over 9,000 hours of sports, documentary, docu-drama, entertainment, and popular factual content annually, over multiple platforms across 200 countries, including award-winning television and radio programming. It also represents the broadcast rights to many of the world’s premier sporting events and has the world’s biggest sports archive with more than 200,000 hours of footage.


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