Citibank & Shell Launch Shell Citibank Credit Card

Get Highest Rebate on Fuel & Everyday Spending

Kuala Lumpur – Citibank, the leading player in the credit card market in Malaysia is teaming up with Shell to launch the best performance credit card that offers the highest rebate for fuel and everyday spending in Malaysia.

The Shell Citibank Credit Card is a genuine savings tool that gives rebates of up to 5% on fuel purchases at Shell stations and up to 1.5% for all other purchases. The accumulated rebates earned via this credit card will help reduce a customers’ monthly fuel expenditure. Thus unparalleled in the market, the Shell Citibank Credit Card will help alleviate customers’ spending on fuel, which is a significant and necessary component of household expenses.

“In 2006 there were over 400,000 new cars registered in Malaysia and the price of fuel has increased over the last two years. Fuel is a necessity that very few of us can do without as we need to get to work, drive our children to school, go to the market, visit the doctor, visit family and friends and the list goes on. To help lessen the burden of Malaysian motorists, Citibank and Shell have come up with a real way to save on fuel costs in the form of the Shell Citibank Credit Card,” said Michellina Triwardhany, Country Business Manager for Citibank Berhad.

Michellina Triwardhany said: “As the market leader, we are committed to driving value, speed, and innovation to enrich customer experience. The Shell Citibank Credit Card gives customers the ability to stretch their household budgets, thus increasing their purchasing power. Our customers always come first for us and by working with a partner like Shell we will ensure that they receive the best customer experience, in addition to quality products and services.”

The Shell Citibank Credit Card is both flexible and convenient. The product provides flexibility as it allows customers to earn rebates on fuel as well as other purchases. Earning rebates is not restricted to only fuel purchases at Shell’s 900 outlets but consumers can also earn rebates at all 120,000 Visa outlets in Malaysia and more than 27 million outlets worldwide.

Dato’ Mohzani Abdul Wahab, Managing Director of Shell Malaysia Trading Sdn Bhd & Shell Timur Sdn Bhd said: “Shell Malaysia shares the concern of customers about rising fuel prices. In response, since 2006, motorists have been able to save money by using Shell Super with Fuel Economy formula, which addresses motorists’ need for greater fuel economy. We also continue to educate customers on getting the most out of Shell fuel with the Shell FuelStretch tips. Today, we are pleased to extend our efforts in helping our customers go further through this partnership with Citibank. With the Shell Citibank Credit Card, customers get more back from all the purchases they make, every day, through highly competitive rebates on all Shell fuels.”

In addition, customers will also be entitled to double rebates during the 60-day promotional period following the launch of the Shell Citibank Credit Card. During the promotional period customers can get up to 10% rebate for each liter of Shell fuel they buy, as well as up to 3% back from all other purchases at any outlets.

“We’re leveraging on the strengths of two renowned global organizations to bring value to our customers. Citibank and Shell are a good fit, and based on our shared objectives, complementary skills sets, geographical reach, proven track record and more importantly, insights into the needs of our local customers, we are committed to helping our customers get the best value for their money,” said Michellina Triwardhany.

The new Shell Citibank Credit Card is expected to draw 100,000 new customers in the next 12 months, and its attractive benefits are very likely to make it one of the more popular credit cards in the market.