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AT&T Signs $18 Million Networking Contract With Harrah’s Operating Company Inc.


WEBWIRE

LAS VEGAS – AT&T announced today it was awarded an $18 million integrated networking contract from Harrah’s Operating Company Inc., a subsidiary of Harrah’s Entertainment Inc., the world’s largest casino entertainment company. The three-year agreement renews and expands a longstanding relationship between the two companies.

AT&T’s solution will seamlessly combine the networks of Harrah’s and the recently acquired Caesars Entertainment Inc. to ensure voice and data flow reliably and securely on a single, integrated platform. The integrated network will enable systemwide deployment of customer relationship management and enterprise resource management applications that improve Harrah’s business operations.

Recognizing the importance of protecting Harrah’s network and quickly recovering from disasters and disruptions, AT&T also will upgrade Harrah’s business continuity and disaster recovery capabilities. AT&T will support Harrah’s mission-critical applications with a high-availability, enterprise-computing infrastructure andincreased redundancy.

“We recently faced the reality of having to suspend some business operations as a result of a disaster, so we value what AT&T brings to the table,” said David Richter, vice president of IT infrastructure for Harrah’s. “One of the best things we can do for those affected by the recent Gulf Coast hurricanes is get back up and running, and network recovery is an important part of that.”

AT&T has access to more than 80 sites and four million square feet of facilities to help implement disaster recovery assets. The company can supply both fixed location and mobile work center solutions to protect employees in the event of a disaster.

The contract also includes call center services, teleconferencing, domestic and international long-distance, and toll-free services.

Additionally, Harrah’s can monitor the performance of its network and applications through the secure AT&T customer portal, AT&T BusinessDirectâ, which provides operational efficiencies including around-the-clock online access to real-time reports on network performance and direct connection to trouble management systems.

About Harrah’s

Harrah’s Entertainment, Inc., is the world’s largest provider of branded casino entertainment. Since its beginning in Reno, Nevada 67 years ago, Harrah’s has grown through development of new properties, expansions and acquisitions. Harrah’s Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.
About AT&T

For more than 125 years, AT&T (NYSE ’T’) has been known for unparalleled quality and reliability in communications. Backed by the research and development capabilities of AT&T Labs, the company is a global leader in local, long distance, Internet and transaction-based voice and data services.
AT&T ’Safe Harbor’

The foregoing contains ’forward-looking statements’ which are based on management’s beliefs as well as on a number of assumptions concerning future events made by and information currently available to management. Readers are cautioned not to put undue reliance on such forward-looking statements, which are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside AT&T’s control, that could cause actual results to differ materially from such statements. These risk factors include the impact of increasing competition, continued capacity oversupply, regulatory uncertainty and the effects of technological substitution, among other risks. For a more detailed description of the factors that could cause such a difference, please see AT&T’s 10-K, 10-Q, 8-K and other filings with the Securities and Exchange Commission. AT&T disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. This information is presented solely to provide additional information to further understand the results of AT&T.



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