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Citi Asia Pacific Sweeps 2007 Best Internet Bank Awards from Global Finance


WEBWIRE

For Third Consecutive Year, Citi Wins Majority of Internet Bank Awards in Asia

Singapore/Hong Kong – Citi has picked up the majority of awards for the World’s Best Internet Banks in Asia Pacific from Global Finance magazine. This is the third year in a row that Citi has dominated the Global Finance magazine awards in Asia Pacific, underscoring Citi’s continued commitment to invest in technology to meet the evolving needs of its clients.

Citibank in Guam, Indonesia, Malaysia, Pakistan and Thailand won Best Consumer Internet Bank. In addition, Citibank Hong Kong received awards for won Best Online Consumer Credit Site and Best Information Technology Initiatives.

In the Best Corporate/Institutional Internet Bank category, Citi won in Australia, Indonesia, Japan, New Zealand, the Philippines, Singapore, Sri Lanka, Thailand and Vietnam. Citi also won Asia’s best online investment management services site.

“We are pleased to have an award-winning online banking platform. Citibank pioneered online banking in Asia and we are committed to deliver the most convenient, secure and user-friendly online banking experience to our customers. We know innovation must deliver speed and convenience for our customers and our online experience reflects that ethos,” said Stephen Bird, CEO, Consumer Banking, Citi Asia Pacific.

“These awards underline the investments we continue to make in technology to enhance the client experience and to deliver Citi’s products and solutions to our growing client base across the region. We are delighted to receive this recognition from Global Finance, it is a great endorsement for our products and people across Asia Pacific,” said Robert Morse, CEO Asia Pacific Markets & Banking.

Winning banks were selected based on the following criteria: strength of strategy for attracting and servicing online customers, success in getting clients to use web offerings, growth of online customers, breadth of product offerings, evidence of tangible benefits gained from Internet initiatives and web site design and functionality.

This is the eighth year Global Finance has named the World’s Best Internet Banks. Winners were selected among entries evaluated by a judging panel consisting of representatives from Tata Consultancy Services Ltd. Global Finance editors were responsible for the final selection of winners.



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