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Livra Panels now offers 1,000,000 panellists in over 10 Latin American countries


LONDON, UK, July 19th, 2007 – Livra Panels, a leading online market research supplier in Latin America, has announced today that 8 new panels have been added to the original six (Argentina, Brazil, Chile, Mexico, Spain and Portugal). The new panels are Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Peru, Puerto Rico and Venezuela.

With the addition of the new panels Livra still maintains its position as the largest and most diverse panel in Latin America. Covering 12 countries in the region as well as Spain and Portugal in Europe, Livra holds more than 1,000,000 active online survey respondents and is a preferred supplier for some of the biggest market research agencies worldwide.

“This expansion is a logical step towards our objective, becoming a one stop shop for the region. Although we can provide our clients with a unified Latin American solution, we understand the intrinsic complexities and differences of each country – we hope that research agencies around the world understand that online research in Latin America is the way to go” commented Joana Lacerda, Livra’s Partnerships and Global Sales Director

Livra has also announced a new internally developed system that allows them to automatically complete panellist profile information, “We can now target a much larger part of our panel according to official socio economic level classifications as well as other characteristics” added Joana.


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