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SwineCast’s ® New Headliner Blogs Enhance Swine Industry Conversation.


Indianapolis, Indiana USA – July 19, 2007

Two-year old informational podcast producer SwineCast® has added new informational features for the swine community, to complement and enhance its ongoing conversation with swine professionals.

SwineCast’s new Headliner Blogs ( feature well-known, highly regarded ag industry experts sharing their thoughts and analysis on a wide variety of topics, including swine nutrition, animal health, veterinary medicine, business management, economics, government affairs and key industry issues. SwineCast bloggers include university educators, researchers, veterinarians, employee relations specialists, association executives and business management professionals.

“Since our first audio podcast in 2005, SwineCast has been dedicated to providing credible, comprehensive, relevant information both when and how listeners want to receive it,” says Ned Arthur, Director of Content Development. “From the feedback we’ve received regarding our podcasts, we know that swine producers are gaining valuable information that they can act on – that makes a difference in their operations. But we also know that they want ongoing information from professionals within our community. That’s why we’ve developed our Headliner Blogs.”

Through SwineCast, the swine community can listen to two new half-hour audio programs each week ( – on their computer, iPod or mp3 player anytime they want, once or repeatedly, at their convenience.

“Our podcast library already includes more than 200 episodes that talk about production practices, environmental stewardship, animal welfare and a whole lot more, with new podcasts twice a week,” says Arthur. “But in this Information Age, there’s always more to tell. There’s always new research, new data, new innovations and new regulations.

“SwineCast’s new Headliner Blogs fill in the details and provide even greater responsiveness – in an industry where twice-a-week-updates sometimes aren’t frequent enough,” adds Arthur. “It’s just one more way we can help strengthen the swine industry and build stronger, more meaningful relationships within our community.”

To listen to and read more about the SwineCast community – including our library of twice-weekly podcasts (, Headliners Blogs (, and timely industry information – join the conversation at SwineCast ( Participation is free to everyone.

About Truffle Media Networks – Truffle Media Networks provides high-quality, comprehensive production and distribution of business-focused podcasts. In addition to SwineCast®, Truffle Media Networks produces BeefCast™, DairyCast™, and PoultryCast™ podcasts for the agricultural industry.

SwineCast® is produced by Truffle Media Networks and sponsored by by Elanco,, and Boehringer Ingelheim Vetmedica, Inc.,

BeefCast™, DairyCast™, PoultryCast™ and SwineCast® are trademarks under exclusive license to Truffle Media Networks in the U.S. and/or other countries. Elanco is a trademark of Eli Lilly and Company. Boehringer Ingelheim Vetmedica is a trademark of Boehringer Ingelheim Vetmedica GmbH.

Truffle Media Networks
Voice: (317) 291-4394
Fax: (641) 453-0630



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