“Your Business Plan Sucks: And Here’s What Actually Works” is Free to Download for Only Five Days (Until 11/13/26)

Best Seller Publishing announces the release of Nigel Elkan’s new book, “Your Business Plan Sucks: And Here’s What Actually Works.” It will be available in the Amazon store for free for only five days.

“Your Business Plan Sucks” is about recognizing when an original business plan has outlived its purpose and understanding what it takes to grow a successful, sustainable business.

Entrepreneur and business advisor Nigel Elkan draws on his experience founding seven companies, exiting five, and coaching hundreds of business owners to explain why traditional business plans can become obstacles to growth. Through his Five Stations of Business Growth framework, he helps entrepreneurs identify where their businesses stand, discover their true competitive advantages, overcome growth plateaus, and build systems and leadership structures that reduce dependence on the owner.

The book also provides practical strategies for improving profitability, establishing effective operating rhythms, and making meaningful progress over the next 90 days. Ultimately, it guides business owners toward building companies that deliver greater freedom, lasting value, and the flexibility to grow, keep, or sell their businesses.

“Your Business Plan Sucks: And Here’s What Actually Works” is currently free and available for download on Amazon for five days (until 11/13/26). Get your copy at https://www.amazon.com/dp/B0GX32ZN4S

For More Information:

For questions or to schedule an interview about this press release please contact Best Seller Publishing at 626-765-6001 or email info@bestsellerpublishing.org

About the Author:

Nigel Elkan is an entrepreneur, advisor, and business coach. He founded six companies, raised more than $40 million in venture capital, and completed four exits worth $200 million in total. A business-school graduate, he held senior roles in marketing, product management, and strategy at IBM, Lotus, and Cisco.

His experience launching products at global companies and building ventures from the ground up shaped the question behind his Pendulum Series: how does a business move from one stage of growth to the next, and what does its owner need to do differently along the way?

Elkan developed his frameworks through years of research, consulting, and coaching hundreds of founders and operators. The people in his books are composites drawn from that work, reflecting challenges he saw across industries as different as HVAC, software, and dentistry. He lives in Raleigh, North Carolina.

Contact Information

Nigel Elkan

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Best Seller Publishing, LLC

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