H&M celebrates the launch of the WARDROBE.NYC H&M collection in Paris

The cocktail party took place at Le Grand Café within the historic Grand Palais. Welcoming friends and fans of the brand, guests included Teyana Taylor, Audrey Nuna, Absolutely, Adéla, Laura Harrier, Lily Chee, Olivia Neill and Mia Regan— each dressed in the new collection. DJ Carlita provided the soundtrack for the night.

“This collection distills our signatures, and expresses our philosophy of modern urban dress. Paris felt like the right place to share this moment with many of the people who have been part of our journey since the beginning,”
say Josh Goot and Christine Centenera

“What makes this collaboration unique in our history is that essentials are usually one element of a collection — here, they are the proposition. Every piece is built around versatility and timelessness, and that level of singular focus felt genuinely new for us. Sharp considered basics as a complete wardrobe: that’s not something we’ve explored before,”
says Ann-Sofie Johansson, Creative Advisor and Head of Design Womenswear H&M

About the collection: The WARDROBE.NYC H&M collaboration draws on nearly a decade of archives to distil the brand’s vision into a tightly edited offering of its most enduring silhouettes. A purposeful expression of archetypal urban style, the collection approaches wardrobe-building with a complete look in mind, refining each component until it stands on its own. The silhouette is strong and sophisticated with an emphasis on refined materials — wool and fine wool blends, organic cotton and jersey, and recycled technical fabrics — united by careful attention to finish and detail.

The WARDROBE.NYC H&M collection will launch in select stores and online at hm.com on 6 August 2026.