Peugeot Imagines Travel Through a Dog’s Eyes with the Peugeot E-5008 Dog Edition Concept, a Unique Creation for Dogs… and Their Humans

As the summer holiday season gets underway, pets are playing an increasingly important role in travel plans. According to an IFOP survey conducted for the 30 Millions d’Amis Foundation in March 2026, 64% of dog owners plan to go on holiday with their dog, while more than six in ten consider it a deciding factor when choosing their destination.

At PEUGEOT, pleasure has always been at the heart of every creation. Developed in collaboration with Stellantis Design Studio, the PEUGEOT E-5008 Dog Edition Concept extends that promise to a new travelling companion: the dog, a loyal partner in every family adventure.

This unique creation explores an original idea: what if a car was designed through the eyes of its most faithful passenger?

Today, dogs are no longer just pets. They are fully-fledged members of the family, joining their owners on everyday journeys, weekend escapes and holidays alike. In fact, more than 50% of large SUV owners also own a dog, making the five-seat PEUGEOT E-5008 the perfect companion for families travelling with both children and their four-legged friends.

To create the PEUGEOT E-5008 Dog Edition Concept, the designers deliberately changed their perspective. Instead of adding a few pet-friendly accessories to an existing vehicle, they started with a simple question: how does a dog see, feel and experience a car journey?

Colours, materials, sounds and interior space… every detail has been designed around a dog’s sensory perception to create a more intuitive, calming and enjoyable experience for the whole family.

The dog is no longer just a passenger; it becomes the inspiration behind the entire onboard experience.

With seating for up to five passengers, generous interior space and a large boot, the five-seat PEUGEOT E-5008 provided the perfect foundation for this concept, offering the ideal balance between family comfort and space for canine companions.

Watching the scenery go by, resting its head by the window, taking a nap after a long walk or curling up in its bed at the destination… these familiar moments inspired the designers behind the PEUGEOT E-5008 Dog Edition Concept.

Designed as a true sensory cocoon, the cabin features a colour palette inspired by canine vision, combining soothing shades of blue with more stimulating touches of yellow. Soft, non-slip materials further enhance comfort from the very first moment onboard.

Among its dedicated features, a modular mattress follows the dog throughout its journey. Used in the boot, on the rear seats or outdoors during a stop, it transforms into a dog bed at the destination, ensuring seamless comfort between home, the car and the holidays.

Another nod to one of every dog’s favourite travel habits is the Window Headrest, allowing dogs to comfortably rest their heads while enjoying the view throughout the journey.

The PEUGEOT E-5008 Dog Edition Concept also comes with a range of dedicated accessories, including a connected harness, bags for both dog and owner, interior protection, integrated bowls, a signature PEUGEOT toy and even a V2L-powered pet dryer which can be stored under the boot floor. The concept also builds on PEUGEOT’s existing range of dog-friendly accessories already available to customers, including dog guards and boot protectors, making it even easier to travel safely and comfortably with a canine companion.

Beyond its physical features, the PEUGEOT E-5008 Dog Edition Concept also explores new mobility experiences designed with dog owners in mind. The concept includes navigation capable of suggesting charging stations located near parks or walking areas, ensuring every stop benefits both driver and companion.

It also features Dog Guardian Mode, designed to automatically maintain a comfortable cabin temperature, enable remote monitoring and alert the owner whenever necessary should the dog remain alone in the vehicle for a short period of time. Finally, the Dog Retriever function allows the vehicle to emit a dedicated sound to call a lost dog back, recognise it upon its return and facilitate its re-entry into the vehicle.

The PEUGEOT E-5008 Dog Edition Concept is a one-off developed by PEUGEOT in collaboration with Stellantis Design Studio. It is not intended for production.

Conceived as a true design laboratory, it celebrates the bond between dogs and their owners while exploring, with creativity, humour and boldness, new ways of imagining family mobility.

“It was the first time I had to see the world from a dog’s perspective in order to design a car. As a dog carer myself, this project was as unusual as it was inspiring. It encouraged us to rethink every detail through the eyes of those who share our everyday adventures.” says Hugo Nightingale, Global Creative Director at Stellantis Design Studio.

The PEUGEOT E-5008 Dog Edition Concept celebrates everyone who believes that travelling as a family also means travelling with their dog. A unique creation imagined with creativity, emotion and pleasure… because our best companions deserve a car designed with them in mind.