New Balance and Bayer 04 Leverkusen Unveil 2026–27 Away Kit

New Balance today unveiled the Bayer 04 Leverkusen 2026-27 away kit, a design inspired by Farbenstadt— “The City of Colours”—and the creative identity that defines the club.

“This kit reflects Leverkusen’s creative DNA,” said Kenny McCallum, Senior Director of New Balance Football Product. “From the Terrarium base to the marbled graphics and subtle cross detailing, each element is designed to capture the distinctive character of the club.”

At the center of the design is a luminous Terrarium base, overlaid with fluid marbled graphics in Light Surf, Faded Teal and Deep Sea flowing across the shoulders and sleeves. White and deep Black Iris accents add contrast and structure, creating a bold but controlled visual identity. Subtle cross details are embedded within the artwork, referencing the iconic Bayer Cross as a constant presence within the club’s visual identity.

“The vibrant blue palette and marbled graphics are inspired by Bayer’s history of innovation and the colours and patterns created through that work,” said Markus Breglec, Chief Marketing and Innovation Officer at Bayer 04 Leverkusen. “That connection helped earn Leverkusen its Farbenstadt nickname, and this kit brings that story to life in a modern and distinctive way that we’ve never done before.”

The jersey is engineered using New Balance’s latest performance technology. Constructed using an advanced performance chassis with integrated jacquard technology, the design supports breathability, comfort, and structure. The kit features engineered jacquard, 100% recycled polyester, integrated zonal mesh, taping device, and innovative chassis construction to meet the demands of the modern game.

The New Balance Bayer 04 Leverkusen away kit will be available to purchase on July 8 at 10:00am BST from http://www.newbalance.com/ and at selected Bayer 04 stores and retailers.

About New Balance Football

New Balance Football takes an original approach to designing and developing product, focusing on the unique needs of the player and the game. This is reflected in the quality of the sponsorships it has secured, including an enviable lineup of some of the world’s great football clubs including FC Porto, LOSC Lille, Bayer 04 Leverkusen and Atalanta BC, as well as a roster of topflight players who excel at the highest level of the game. For more information about New Balance Football, visit http://www.newbalance.com/football. New Balance Football can be found on Facebook, Twitter, and Instagram.

About New Balance

New Balance, headquartered in Boston, MA, has the following purpose: Independent since 1906, we empower people through sport and craftsmanship to create positive change in communities around the world. New Balance employs 14,000 associates around the globe, and in 2025 reported worldwide sales of $9.2 billion. New Balance owns five athletic footwear factories in New England and one in Flimby, U.K. New Balance MADE U.S. footwear contains a domestic value of 70% or more and makes up a limited portion of New Balance’s U.S. sales. To learn more about New Balance, please visit newbalance.com; for the latest press information visit newbalance.newsmarket.com.

About Bayer 04 Leverkusen

The UEFA Cup, today known as UEFA Europa League, was won in 1988 and the DFB Cup in 1993. In 2024, Bayer 04 won the German championship and DFB Cup, the national double, the German Supercup followed three months later. The Werkself has been a guest on the European soccer stage for decades. Reaching the Champions League final in 2002 and the Europa League final in 2024 were the club’s greatest international successes after the UEFA Cup win 36 years before.