IHG Hotels & Resorts Advances Conversational AI Search Capabilities

As people rapidly turn to AI to plan trips – now used by more than half of U.S. travelers* – IHG Hotels & Resorts (IHG) is making it easier for them to find hotels and book their stays. IHG has launched an IHG app in ChatGPT, and will soon add AI-powered conversational search within IHG.com and the IHG One Rewards app.

A New Way to Discover IHG in ChatGPT

Designed to complement IHG’s digital platforms, the app in ChatGPT lets users search, compare and explore IHG’s more than 7,000 hotels in over 100 countries. ChatGPT will recommend IHG hotels based on travelers’ preferences, surfacing real-time availability, pricing, interactive maps and amenities, helping guests move naturally from discovery to comparison. Once a hotel is selected, users are guided to IHG’s direct booking channels to complete their reservation.

Conversational Search Coming Soon to IHG Digital Channels

IHG will also soon add conversational search to IHG.com and the IHG One Rewards app, giving travelers the freedom to discover hotels using their own words and more easily book the perfect stay. From inspiration to reservation, guests can expect a seamless, AI-enabled experience that understands the intent and context behind their search, without the limitation of fixed search fields or keywords.

Jolie Fleming, Chief Product & Technology Officer, IHG Hotels & Resorts, said: “Guest expectations are evolving quickly, and we’re evolving with them. With more than one million guests staying with us every night around the world, we’re using AI to make the travel experience more seamless from planning and booking through to their stay. Pairing AI with the warmth of human hospitality ultimately helps us deliver a more exceptional live experience – one that feels personal, responsive and connected to each guest in the moment.”

Together these innovations help drive forward IHG’s broader technology and AI-driven strategy focused on enhancing the guest experience, boosting hotel performance and advancing corporate innovation.

*Source: Phocuswright research - The AI Surge: Travel’s Fastest Behavioral Shift in a Decade

IHG Hotels & Resorts (tickers: LON:IHG for Ordinary Shares; NYSE: IHG for ADRs) is a global hospitality company, with a purpose to provide True Hospitality for Good.

With a family of 21 hotel brands and IHG One Rewards, one of the world’s largest hotel loyalty programmes with over 160 million members, IHG has more than one million rooms across 7,000 hotels in over 100 countries, and a development pipeline of a further 2,300 properties.

• Luxury & Lifestyle: Six Senses, Regent, InterContinental, Vignette Collection, Kimpton, Hotel Indigo
• Premium: Noted Collection, voco, Ruby, HUALUXE, Crowne Plaza, EVEN
• Essentials: Holiday Inn Express, Holiday Inn Hotels & Resorts, Garner, avid
• Suites: Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites
• Exclusive Partners: Iberostar Beachfront Resorts

InterContinental Hotels Group PLC is the Group’s holding company and is incorporated and registered in England and Wales. Approximately 400,000 people work across IHG’s hotels and corporate offices globally.

Visit us online for more about our hotels and reservations and IHG One Rewards. To download the IHG One Rewards app, visit the Apple App or Google Play stores.

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