Nike Football x the LEGO Group Invite Kids to Play on Instinct with a New Collection

As football captures the world’s attention this summer, Nike and the LEGO Group are inviting kids to play on instinct, expressing themselves through bold color, fearless graphics and energy that feels as wild as the game itself.

The Nike Football x LEGO Collection celebrates Nike Football heritage through apparel and footwear that encourage a younger generation to fall in love with the sport — not just as a competition but as a canvas for boundless imagination.

Built on the shared belief that play fuels creativity, the collection combines Nike’s elite performance innovation with the LEGO brand’s unmistakable design language, channeling energy from the world’s most expressive sport while inviting young athletes to show up loud, proud and fully themselves.

At the heart of the collection are key football silhouettes reimagined through a LEGO lens. Mercurial Vapor Pro and Academy boots combine speed-driven performance with a panther-inspired LEGO brick graphic that signals a readiness to strike at a moment’s notice. Meanwhile, the Jr. Tiempo Streetgato matches that mentality for small-sided play, blending indoor performance with street-ready style through vibrant LEGO brick prints and metallic details.

Aero-FIT jerseys and shorts push that expression even further, with jaguar and poison dart frog motifs translating wild animal energy into all-over, brick-built graphics that accentuate Nike’s pinnacle expression of cooling technology. Discoverable details like iridescent badges, LEGO minifigure-inspired elements and photo-realistic LEGO brick patterns reward closer looks, reinforcing the idea that play lives in both performance and creativity. Further, an exclusive Hollywood Keepers jersey features stripes that take on the appearance of LEGO bricks, giving young footballers the confidence to be a brick wall in the box.

Rounding out the collection are two kid-right expressions of the Air Max 95 that bridge football culture from stadium to street. Wrapped in bold, animal-inspired prints and finished with a colorful outsole fade, each style channels confidence and individuality in the stands, on match day and beyond.

Every element of the collection is designed to meet kids where they are today: expressive, intentional and eager to make the game their own. Created through close collaboration across Nike and LEGO teams as part of a global, multi-year partnership, the collection delivers one unified story of endless play, where performance meets creativity and football becomes a space to dream wild and Play on Instinct.

The Nike Football x LEGO Collection will be available globally beginning June 4 at nike.com, LEGO.com and select retail locations.

About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. Its products are now sold in more than 120 countries worldwide.

For more information: www.LEGO.com.

About NIKE, Inc
NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. For more information, visit http://news.nike.com