Tridente Talks: the Maserati Showroom hosts two exclusive events during Motor Valley Fest 2026

On the occasion of the eighth edition of Motor Valley Fest, Maserati opens the doors of its historic headquarters on Viale Ciro Menotti for the “Tridente Talks”: two exclusive events offering guests the chance to experience, within Maserati’s historic home, the allure and uniqueness of one of the most iconic Made in Italy brands.

This year’s edition holds special significance, as it marks the centenary of the Trident, the symbol designed in 1926 by Mario Maserati, inspired by the Fountain of Neptune in Bologna. This milestone was also recently celebrated by Poste Italiane with a dedicated stamp issued as part of the “Le eccellenze del sistema produttivo” series.

The talks programme

The events, scheduled for Thursday 28 and Friday 29 May 2026 from 6:30 p.m., will take place in an exceptional setting: the Maserati showroom designed by Ron Arad and the BOTTEGAFUORISERIE atelier at Viale Ciro Menotti 322 in Modena.

• Format: Two dynamic, television-style talks: the first dedicated to the history and evolution of the Brand and to the Trident’s 100th anniversary; the second to BOTTEGAFUORISERIE, the new project that best interprets elegance according to Maserati.
  
• Speakers: A conversation bringing together key figures from the history, present and future of the Modena-based House, with the participation of distinguished guests.
  
• Moderation: Hosted by anchorwoman Tiziana Fait.
  
• Social & Lounge: The talks will be followed by an Italian aperitivo accompanied by a DJ set by Radio Bruno, media partner of the initiative.
  

For the past eight years, Motor Valley Fest has served as a privileged meeting point for the more than 2,900 companies of the Motor Valley and the global automotive industry, celebrating a sector that is vital to the national economy.

Accreditation

Journalists, influencers and opinion leaders on the mailing list who wish to attend may already reserve their place by contacting the following details - places are limited:

• Email: press@studiobergonzini.com
• Phone: Press Officer Alessandra Selmi: 059/210528, +39 338/7450815
  

Further details on the programme will be shared in upcoming communications.

Maserati S.p.A.
Maserati produces a complete range of unique cars that are immediately recognizable by their extraordinary personality. With style, technology and an innate exclusivity, they delight the most discerning, demanding tastes and refined tastes, always setting a benchmark in the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance and safety, currently available in more than 70 markets internationally.

The Maserati line-up includes the Grecale SUV; GranTurismo, the iconic Italian grand tourer; and GranCabrio, the Trident’s new convertible; all models characterized by the use of the highest quality materials and outstanding technical solutions. A range equipped with 4-cylinder hybrid powertrains, available for Grecale, and V6 petrol with rear-wheel and four-wheel drive, embodying the performance DNA of the Trident Brand. GranTurismo is available with both the high-performance V6 petrol engine and a 100% electric version, the GranTurismo Folgore, the first car in the Modena-based brand’s history to adopt this solution. The full-electric range also includes Grecale Folgore and GranCabrio Folgore. The top of the Brand’s range is the MC family, which consists of the MCPURA coupe and its MCPURA Cielo convertible version, powered by the innovative V6 Neptune engine, 100% Maserati, which incorporates F1-derived technologies into the power unit of a standard production car. Completing the Brand’s commercial offering is the Maserati GT2 Stradale, the road-legal version of the GT2, which brought Maserati back to the track in covered-wheel championships, while Maserati MCXtrema is the limited series of only 62 units, a track-only homologated racing car that pushes Trident performance to the highest level and is dedicated to racing car enthusiasts.

Maserati’s mission is to write the future of mobility in the luxury segment by focusing on its customers’ requests. In order to achieve this mission, the Brand is also strongly focused on the Maserati Fuoriserie customization program, the Maserati Classiche activities, and the intensive Maserati Corse racing program.