Sky Sports to broadcast all matches from World Sevens Football London edition
Sky Sports will be the exclusive UK broadcaster of the women’s World Sevens Football (W7F) tournament, taking place at Brentford’s Gtech Community Stadium from 28–30 May 2026.
The third edition of the seven-a-side competition marks the first time the tournament will be hosted in England, featuring eight Barclay’s Women’s Super League (WSL) clubs competing across the three-day event. Confirmed teams include Aston Villa Women, Everton Women, London City Lionesses, Manchester United Women, Tottenham Hotspur Women, and West Ham United, with two further clubs to be announced.
Sky Sports will broadcast all matches live with a presentation team on-site delivering full coverage of the tournament, which is also available on NOW. Fans can also follow all the news from World Sevens Football across SkySports.com, the app and social channels, including a dedicated WSL YouTube channel.
Sky Sports Director of Football, Gary Hughes, said: “We’re proud to be the unrivalled home of football in the UK and Ireland, with a long-standing commitment to investing in and growing women’s sport. This partnership with World Sevens Football builds on the momentum of a record WSL season, which saw more live matches than ever before on Sky Sports. It delivers a fresh, fast-paced format that blends elite competition with entertainment and gives fans another exciting opportunity to watch the league’s biggest stars before the summer break.”
Sarah Cummins, World Sevens Football CEO, said: “Partnering with Sky Sports to bring the World Sevens Football London Edition to fans across the UK and Ireland is a major milestone for us. From day one, our ambition has been to reimagine how women’s football is experienced, making it faster, closer, and more entertaining while showcasing the incredible depth of talent in the game. Having every match broadcast live on Sky and NOW ensures we can reach more fans than ever before and continue building a global platform for the sport and its players.”
The tournament follows a landmark WSL season on Sky Sports, the first under a five-year rights deal, broadcasting 90% of all matches each season, including coverage of every game on the final day on 16 May. From the 2026/27 season, the league will expand to 14 teams, with Sky delivering more coverage than ever before.
For fans wishing to attend the event, tickets are on general sale at worldsevens.com, with prices starting at £17 for adults. Passes are available for individual days or as a three-day package to experience the tournament in its entirety. Family packages are also available.
The broadcast partnership further strengthens Sky Sports’ position as the home of women’s sport in the UK and Ireland, with nearly 80% of all televised women’s sport in the UK shown on Sky Sports in 2025. Looking ahead, 2026 is set to deliver a bumper year of live women’s sport, including a home ICC Women’s T20 World Cup with select matches available free-to-air, and Team Europe’s bid to reclaim the Solheim Cup on home soil.
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World Sevens Football (W7F) is a global 7v7 women’s football series that brings together the best of women’s football with electrifying entertainment and next-generation innovation. It debuted in May 2025 with Europe’s top clubs in Estoril, Portugal, where FC Bayern München of the Frauen-Bundesliga won the title. The second edition in Fort Lauderdale, Florida (USA) saw teams from across North and South America compete in a tournament won by San Diego Wave FC of the National Women’s Soccer League (NWSL).
Co-Founded by Jennifer Mackesy and led by CEO Sarah Cummins, W7F is guided by a distinguished Player Advisory Council of Tobin Heath, Anita Asante, Kelley O’Hara, Laura Georges, and Caroline Seger. Its experienced leadership team brings together diverse expertise in sports management, business development, and tournament operations, including Claire Bloomfield, Chief of Football Affairs and Governance, Aly Wagner, Chief of Strategy and Sponsorship and Adrian Jacob, Head of Football. W7F is committed to elevating women’s football and inspiring players and fans around the world.
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