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InnerPlant’s Customer Service Team Wins 2026 Excellence in Customer Service Award from Business Intelligence Group

Seed technology company recognized for high-touch customer service model


DAVIS, Calif. – WEBWIRE

InnerPlant, the seed technology company engineering crops that communicate their needs, was named a Technology of the Year winner in the 2026 Excellence in Customer Service Awards by the Business Intelligence Group (BIG), a global independent awards organization recognizing outstanding achievement across business disciplines.

“CropVoice introduces a completely new type of data for farmers, and we knew from the start that delivering value would depend on more than the technology itself,” said Shely Aronov, CEO and co-founder of InnerPlant. “This program ensures farmers feel confident using these insights in their operations, and that their feedback directly shapes how the product evolves.”

The Excellence in Customer Service Awards honor the companies, products, teams, and individuals delivering measurable, human-centered customer experiences in a rapidly evolving service landscape. This year’s program attracted nominations from organizations across more than 20 industries worldwide and was evaluated by a panel of experienced business executives using objective scoring benchmarks.

InnerPlant was recognized for designing and implementing its customer success program to support the adoption of its CropVoice™ platform. The program includes proactive onboarding calls, in-season outreach tied to disease alerts, and end-of-season feedback loops to ensure farmers understand and act on real-time crop insights.

Over the past year, InnerPlant’s customer success team has focused on building trust with farmers at every stage of the growing season. By combining direct outreach with continuous feedback, the company has created a model that strengthens adoption while improving both the product and overall customer experience.

“InnerPlant built their customer success program around one of the hardest adoption challenges in agtech: getting farmers to trust and act on a new category of crop intelligence,” said Russ Fordyce, Chief Recognition Officer at the Business Intelligence Group. “The white-glove onboarding, in-season outreach, and real-time support model they built reflects a deep understanding of who their customer is and what they actually need.”

For the complete list of 2026 Excellence in Customer Service Award winners, visit www.bintelligence.com/posts/2026-excellence-in-customer-service-awards-from-scripts-to-strategy-the-winners-who-proved-that-how-you-treat-people-still-wins.

About InnerPlant
InnerPlant is a seed technology company developing novel traits that harness plant physiology and unlock actionable data at scale. The Company’s technology enables the earliest detection of pathogens and other stresses in key crops to make farming more efficient, sustainable, and resilient. By tapping into plants’ immune systems, InnerPlant engineers crops that emit optical signals detectable from as far away as space when under attack by pathogens, pests, or other stressors. InnerPlant’s first commercial product, CropVoice, was named one of TIME’s Best Inventions of 2024. The company is backed by leading industry and venture partners, including John Deere, Systemiq Capital, and an alliance of North American farmers via Coutts Agro. For more information, visit innerplant.com

Media Contact:
John Heid Crackle PR 404-421-8857 innerplant@cracklepr.com

About the Excellence in Customer Service Awards
The Excellence in Customer Service Awards recognize the companies, teams, and individuals who set the standard for what customer service can deliver when it is resourced, led, and measured with intention. Established by the Business Intelligence Group, the program evaluates performance across award categories including Organization of the Year, Transformation of the Year, Technology of the Year, Team of the Year, Outsource Partner of the Year, Manager of the Year, Front-Line Pro of the Year, and Executive of the Year - spanning every major industry segment and organizational size. Judged by experienced business executives who provide detailed scoring and transparent feedback, the awards honor those who demonstrate that exceptional customer service is a measurable, repeatable, and commercially significant discipline.

About Business Intelligence Group
Business Intelligence Group (BIG) is an independent awards organization that has been recognizing outstanding achievement in business since 2012. Now in its 14th awards season, BIG operates more than 10 annual programs spanning innovation, artificial intelligence, cybersecurity, customer service, cloud computing, sustainability, sales and marketing, workplace culture, and women’s leadership.

Unlike popularity contests, BIG programs use professional judging panels and objective scoring benchmarks to identify organizations, products, and individuals making real, measurable impact. Winners receive a complete promotional toolkit - including blockchain-verified credentials, press release support, social media assets, and featured placement across BIG’s global community of more than one million business professionals.


For more information, visit bintelligence.com.

Media Contact:
Eliana Starbird Chief Nominations Officer Business Intelligence Group +1 909-529-2737 contact@bintelligence.com

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 Innerplant
 Customer Service
 Business Intelligence
 Cropvoice
 Farming


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