Janey Macrae-Tym appointed Chief Digital Officer at the Science Museum Group

The Science Museum Group announced Janey MacRae-Tym has joined the Science Museum Group as Chief Digital Officer, following a competitive external recruitment process. MacRae-Tym will lead the museum’s digital team, after a decade holding senior roles in digital agencies and working for organisations including Diageo, Nike and Vision Express.

As AI becomes ever more embedded in society MacRae-Tym will act as the Group’s AI champion and advocate, utilising her experience in implementing AI at scale to enable the Science Museum Group to unlock the full potential of this transformative technology.

MacRae-Tym will manage the Group’s Digital department, which encompasses websites for the six sites in the Science Museum Group, the Group’s popular online collection, video content across the Group’s museums and online stories, games and apps. MacRae-Tym will also be responsible for delivering the next phase of the Group’s digital strategy. The Group’s digital content engages a global audience with fascinating stories from the national collection, including through the more than a million annual views of the online collection and the 100,000 subscribers to the National Railway Museum’s YouTube channel.

Shri Mukundagiri, Deputy Chief Executive of the Science Museum Group, said: ‘We are thrilled to welcome Janey to the Science Museum Group. Her rich experience in digital innovation and AI, combined with a genuine passion and love for our museums, will be invaluable as we continue to elevate our digital offering to inspire our audiences.’

Janey MacRae-Tym, Chief Digital Officer for the Science Museum Group, said: ’I’m honoured to be joining the Science Museum Group at such a pivotal moment as emerging technologies transform how the world interacts with information and culture. Drawing on my background working at the intersection of digital innovation, customer experience and AI, I’m excited to help shape how these technologies can enhance the way we engage our audiences. I have fond memories of visits to the Science Museum and so couldn’t wait for the opportunity to contribute to its digital future.’

The Science Museum is part of the Science Museum Group, the world’s leading group of science museums that share a world-class collection providing an enduring record of scientific, technological and medical achievements from across the globe. Over the last century the Science Museum has grown in scale and scope, inspiring visitors with exhibitions covering topics as diverse as robots, codebreaking, cosmonauts and superbugs. The Science Museum was named a winner of the prestigious Art Fund Museum of the Year prize for 2020. sciencemuseum.org.uk. Follow on X, Facebook and Instagram.  

Discover South Kensington brings together the Science Museum and other leading cultural and educational organisations to promote innovation and learning. South Kensington is the home of science, arts and inspiration. Discovery is at the core of what happens here and there is so much to explore every day. discoversouthken.com