Dunlop Trailmax Raid named official tire of new-look Honda Adventure Roads tour

Dunlop Trailmax Raid will once again be the official tire of the Honda Adventure Roads event for a second year, gripping riders participating in a revised version of Honda’s renowned adventure programme this summer.

As an official event partner, Dunlop Motorcycle Europe will provide its acclaimed 50/50 on/off-road tire Trailmax Raid to all participants in both events, which will run from Barcelona to Toulouse in June and Turin to Nice in September.

Trailmax Raid was the official tire of last year’s edition, which took 37 riders on a 2,500-kilometre journey from Rome to Istanbul. This year’s edition sees Honda shift from an epic ultraendurance format to a series of shorter, skill-focused tours over three days. The bike of choice is the Honda XL750 Transalp, a machine that shares the versatility and accessibility that riders will experience with Dunlop Trailmax Raid.

Dunlop’s 50/50 on/off-road tire was revealed three years ago and has since become a widely respected do-it-all adventure tire that combines confidence-inspiring off-road performance with excellent wet and dry traction on the road.

Roberto Finetti, Marketing Manager, Dunlop Motorcycle Europe: “We are excited to return as an official partner of Honda Adventure Roads for a second year and look forward to supporting riders throughout these two thrilling tours. Riders trust Dunlop Trailmax Raid to deliver the right balance of off-road capability with on-road rideability, and, with Honda’s shift towards shorter and more accessible tours to encourage riders to sharpen their skills, we know that Trailmax Raid will provide the confidence to let participants enjoy the spectacular tour.”

Nick Bennett, Brand Marketing Section Manager, Honda Motor Europe: “We are delighted to welcome Dunlop back as the official tire partner for Honda Adventure Roads. Last year, the Trailmax Raid proved to be incredible; the feedback from our customers was overwhelmingly positive, particularly regarding the tire’s ability to handle diverse terrain without compromising on-road comfort. It is the perfect match for the XL750 Transalp, offering the grip and stability our riders need to push their boundaries and truly enhance their adventure experience. We’re confident that this continued partnership will provide our participants with the ultimate confidence on every twist and trail.”

Honda Adventure Roads will run as two events this year - a Pyrenees crossing from Barcelona to Toulouse (11-14 June) and an Alps adventure from Turin to Nice (10-13 September). Follow updates from riders on the tour on the Dunlop and dedicated Honda Adventure Roads Instagram pages.

About Dunlop

Dunlop Europe is one of the world’s leading manufacturers of motorcycle tyres with an impressive track record of motorsport successes. Dunlop Europe is a technical partner of leading Endurance World Championship teams, and the most successful tyre brand in the history of the Isle of Man TT. Off-road, Dunlop is the choice of MXGP race winners and champions.