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Rakuten Card Launches AI Agent on Rakuten Card Lite App

- AI agent leverages transaction data to offer a personalized user experience


Tokyo – WEBWIRE

Rakuten Group, Inc. and Rakuten Card Co., Ltd. announced the launch of an AI agent, developed by Rakuten, on the Rakuten Card Lite app, an English language app designed for Rakuten Card members. The new AI agent is available on Android and iOS devices.

Rakuten Card Lite app
Android devices: https://play.google.com/store/apps/details?id=jp.co.rakutencard.rcapplite.android&hl=ja
iOS devices: https://apps.apple.com/jp/app/rakuten-card-lite/id6466982108

Rakuten is advancing Rakuten AI technology under the concept of empowering society and individuals through innovation, creativity and collaboration. The company aims to leverage AI agents as a gateway to the Rakuten Ecosystem, seamlessly connecting users to diverse services and delivering increasingly personalized experiences.

The new AI agent launched on Rakuten Card Lite leverages its robust transaction data to offer users a personalized user experience based on their Rakuten Card credit card statement data *1. It summarizes monthly spending amounts in chronological order and shows selected statements within a designated period.

The AI agent can also show users estimated spending amounts for specific usage categories, such as “supermarkets” or “restaurants.” The service is available free of charge to all Rakuten Card members, who can converse with the AI agent in both English and Japanese.

Rakuten Card plans to roll out the new AI agent service to its Japanese language Rakuten Card app this year, enabling AI-powered support for even more card members. Moving forward, Rakuten Card aims to expand the functionalities of the AI agent, enabling assistance not only with credit card statements questions but also with a wide range of general service inquiries. Rakuten Card also plans to expand conversational support to include multiple languages, in addition to English and Japanese.

Rakuten is promoting the use of AI in all aspects of its businesses to achieve further growth, as part of its “AI-nization” initiative. Going forward, the company will continuously improve and expand the capabilities of Rakuten AI, expanding its support to encompass even more of the Rakuten Ecosystem.

Rakuten Card is committed to providing customers with secure and easy-to-use financial services to improve daily convenience and enrich lives. The company will continue to enhance services and features to adapt to societal changes and diverse customer needs.

Notes:
*1 The newly released AI agent will refer to credit card statements from the following periods:
- From the 1st to the 12th of each month: For the past 14 months, starting from two months prior.

- From the 13th to the 31st of each month:  For the past 14 months, starting from the previous month.


*Android is a trademark of Google LLC.

*iOS is a trademark or registered trademark of Cisco in the U.S. and other countries.

About Rakuten Card
Rakuten Card is a fintech services company established in July 2005. Through the expansion of credit card services and features, Rakuten Card aims to deliver exceptional customer satisfaction with financial services that are convenient, easy to use and personal.

For more information visit https://www.rakuten-card.co.jp/


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