BOTTEGAFUORISERIE shines at Ultimate Supercar Garage with Alfa Romeo and Maserati
- Ultimate Supercar Garage, hosted at Paris Expo Porte de Versailles until 1 February, places the spotlight on four extraordinary cars – two Maserati and two Alfa Romeo models – that best represent the world of BOTTEGAFUORISERIE.
- For the first time, the two Brands, brought together under the new project, appear jointly at a motor show, expressing a strategic vision that combines the excellence of Alfa Romeo and Maserati to shape the future of bespoke driving experience.
- Reinterpreting one of Alfa Romeo’s most captivating icons, the New 33 Stradale combines sculptural design, breathtaking performance, and the highest level of craftsmanship. The model on display is enhanced by a green livery, drawing inspiration from the brand’s most iconic historic models.
- Developed within BOTTEGAFUORISERIE, the Giulia Quadrifoglio Luna Rossa – a limited series of just 10 units – celebrates the partnership between two Italian icons set to face together the challenge of the 38th America’s Cup.
- Built exclusively for the track and produced in just 62 units, the Maserati MCXtrema is the most radical expression of the Trident, powered by the iconic 740 hp Nettuno V6 engine. The car displayed in Paris features a bespoke livery specifically created for its owner, paying tribute to Maserati’s sporting heritage and MC12.
- Maserati GT2 Stradale is the road-legal version of the GT2 race car, masterfully combining the worlds of racing and luxury by standing out as the production model with the highest level of customisation.
The curtain has risen on Ultimate Supercar Garage and, until the 1st of February, the event shines a spotlight on the most beautiful modern supercars in the world, drawing the attention of enthusiasts, collectors, and car addicts at Paris Expo Porte de Versailles, alongside the 50th edition of Rétromobile.
BOTTEGAFUORISERIE takes centre stage at the exhibition, underlining its role as a creative hub dedicated to customisation, aesthetic research and performance, combining both the excellence of Alfa Romeo and Maserati to shape the future of the personalised driving experience.
This marks the first time the two Italian brands, brought together under the new project, appear side by side at a motor show (Hall 4), displaying four extremely significant models: Alfa Romeo New 33 Stradale, Alfa Romeo Giulia Quadrifoglio Luna Rossa, Maserati MCXtrema, and Maserati GT2 Stradale. True works of art in motion, all these cars perfectly embody the BOTTEGAFUORISERIE universe, a roster of thrilling vehicles capable of pushing beyond conventional limits.
Visitors of Ultimate Supercar Garage can admire the Alfa Romeo New 33 Stradale and the Maserati MCXtrema, both featuring exclusive liveries that honour the heritage of the two Brands. These bespoke finishes highlight the concept of uniqueness and personalisation at the heart of BOTTEGAFUORISERIE: a holistic approach that brings to life tailor-made, one-of-a-kind creations aligned with each client’s dreams.
The importance of customisation is also reflected in the high demand for bespoke solutions for the Maserati GT2 Stradale, with as many as 80% of the Trident’s super sports car family benefiting from the Maserati Fuoriserie personalisation program.
Finally, the stand also showcases the ultra-limited Alfa Romeo Giulia Quadrifoglio Luna Rossa – just 10 units worldwide – developed within the BOTTEGAFUORISERIE.
Cristiano Fiorio, General Manager at BOTTEGAFUORISERIE and Chief Marketing Officer, Maserati: “BOTTEGAFUORISERIE serves as a clear testament to the Stellantis Group’s commitment to enhancing its most iconic brands, offering them the freedom to develop distinctive entrepreneurial projects. We are particularly proud of it: an extraordinary example of creativity, of synergy between the excellence of Alfa Romeo and Maserati, and of the Italian vision taken all over the world.
In this sense, Ultimate Supercar Garage is the ideal stage: an international context that shares our values and fully reflects the four fundamental tenets of BOTTEGAFUORISERIE. The exclusive world of Bottega’s few-offs, Fuoriserie’s universe of customisation, ‘History’ as an expression of an extraordinary Heritage and, last but not least, ‘Corse’, our racing know-how devoted to innovation. A dialogue between tradition and future that inspires each of our creations and epitomises a highly strategic vision”.
Santo Ficili, CEO of Alfa Romeo and COO of Maserati: “We are proud to take part in the first edition of Ultimate Supercar Garage with an absolute exclusive for our brands: Alfa Romeo and Maserati come together for the first time in a shared space, where they can showcase their excellence through a project that fills both of us with pride, and we are confident will become a key strategic asset within our vision. The mission of BOTTEGAFUORISERIE is crystal clear: to honour the historic heritage of Alfa Romeo and Maserati and to write the next chapter of our story, defined by audacity, authenticity, customisation, performance and unique vehicles”.
Alfa Romeo Giulia Quadrifoglio Luna Rossa
Developed within the BOTTEGAFUORISERIE universe, it perfectly embodies its philosophy: creating unique, technologically advanced objects that are deeply rooted in Italian excellence. Produced in just ten units worldwide – all already sold – this new limited series is the first product of the partnership between Alfa Romeo and Luna Rossa, as they prepare to take on the challenge of the 38th America’s Cup together. For the first time, the competition will be held in Italy, in the iconic Gulf of Naples. It is the most aerodynamically efficient Quadrifoglio ever, thanks to a new low-drag carbon fibre kit comprising front bumper appendages, a pair of underbody profiles, dedicated side skirts, and a spectacular rear wing. This package generates up to five times more downforce than the standard version, ensuring exceptional stability at all speeds. At 300 km/h, it achieves a peak of 140 kg of downforce with outstanding aerodynamic efficiency. The exterior is further enhanced by an iridescent paint that recalls the hues of Luna Rossa’s hull, while the two-tone contrast – with bonnet, roof, and rear in black paired with gray – enhances its sculpted lines, giving it an unprecedented sporty elegance. Alfa Romeo logos are finished in red, a symbol of passion and competitive spirit. Inside, Sparco seats stand out, upholstered with textures and graphics inspired by the Personal Flotation Devices (PFDs) used by the boat’s crew. The dashboard is embellished with original material sourced from the sails, a detail that conveys the deep synergy with the racing world on water.
Alfa Romeo New 33 Stradale
The BOTTEGAFUORISERIE stand features a New 33 Stradale finished with a green livery, which draws inspiration from legendary models such as the GTA, GTAm, and the 33 Bertone Carabo. For Alfa Romeo, colour has always been far more than an aesthetic choice: it is an emotional language, a distinctive trait conveying passion, innovation, and Italian character, making each model instantly recognisable even before its design or performance.
With its sculptural design, breathtaking performance, and obsessive attention to craftsmanship, the New 33 Stradale perfectly sums up the spirit of Alfa Romeo: to believe boldly in one’s own ideas, to the point of transforming a legend of the past into a tangible vision of the future. Its goal is to provide the most exciting driving experience and the immortal charm of an icon to a very strict circle of enthusiasts. Produced in just 33 exclusive units – all already sold – the new two-seat coupé marks the return of the legendary 1960s 33 Stradale, widely regarded as one of the most beautiful cars ever made and directly derived from the Tipo 33 that starred in global motorsport. Each 33 Stradale is a unique, unrepeatable work of art, created through an extremely high-level artisanal process, exceptional quality standards and meticulous attention to detail, fully aligned with the BOTTEGAFUORISERIE spirit. Under the bonnet roars a 630 hp twin-turbo V6 offering outstanding performance: with 0–100 km/h in under three seconds and a top speed of 333 km/h, it delivers a truly exclusive driving experience.
Maserati MCXtrema
Created exclusively for track use and produced in just 62 units, MCXtrema is a car designed to break the mould and establish new paradigms. The epitome of Maserati’s DNA and of the extraordinary performance characteristic of everything the 100% Italian brand produces, this car is the most formidable track-racing Maserati to date, powered by a 3.0-litre twin-turbo V6 producing 740 hp (540 kW), derived from the renowned Nettuno engine. The one displayed at Ultimate Supercar Garage features an elegant livery with an exclusive configuration developed together with its owner. Starting from the MCXlusiva program, Maserati’s Centro Stile proposed the “Corse” livery identity, similar to the MC12 Stradale, further customised with the collector’s lucky number, 77, on the door. Specifically, this MCXtrema wears a two-tone blue-white matte body colour, with a bold contrasting Trident painted on the bonnet, clearly referencing Maserati’s sporting heritage and the iconic MC12. Inside, dark blue dominates, complemented by dedicated options such as the passenger seat kit, rear-view camera, and telemetry system. MCXtrema thus combines cutting-edge technology with Italian craftsmanship, becoming a true emblem of automotive innovation.
Maserati GT2 Stradale
Designed for those who seek uncompromising performance, the Maserati GT2 Stradale represents the evolution of sportiness beyond the racetrack. Derived from the Maserati GT2, which marked Maserati’s triumphant return to closed-wheel racing, the GT2 Stradale combines two of the Brand’s defining worlds: timeless elegance and pure motorsport spirit. It embodies the brand’s competitive spirit while offering the comfort and driving pleasure essential for daily use.
Boasting 640 hp, a 0 to 100 km/h sprint in just 2.7 seconds, and a top speed exceeding 320 km/h, the GT2 Stradale is also 60 kg lighter than its forerunner, the MC20. Powered by the extraordinary Nettuno V6 engine, in this latest configuration, it stands as the most powerful internal combustion Maserati ever built for the road. Maserati GT2 Stradale promises unmatched sensations and top-tier performance, thanks also to its sophisticated aerodynamics and an aggressive design inherited from its racing sibling. Behind the wheel, the feeling is that of driving one of the most incredible track cars available, with the added privilege of enjoying it on roads around the world. Highlights of the GT2 Stradale include a wide range of options, offering personalization through dedicated packages aimed at either enhancing performance or achieving a more aggressive aesthetic, along with exclusive Fuoriserie content and market-specific configurations.
BOTTEGAFUORISERIE
BOTTEGAFUORISERIE blends tradition and innovation into a unique whole where craftsmanship, technology and meticulous attention to detail are not merely values, but a true way of life. More than a project or a place, BOTTEGAFUORISERIE embodies a vision: the cradle of Italian manufacturing excellence, where ingenuity, artisanal mastery, and a passion for beauty and performance converge into a single creative gesture, becoming an experience.
Under its aegis, the most iconic creations of Italy take shape, expressed through four defining pillars. “Bottega” is where unique Alfa Romeo and Maserati one-offs and few-offs are conceived, designed, developed, and built. “Fuoriserie” is the personalisation programme that allows every customer to transform their car into a tailor-made masterpiece. The third pillar, “Racing”, drives innovation in the super sports car sector by combining cutting-edge technologies with Italian engineering excellence. Finally, “History” – conceived as a vision – aims to safeguard the heritage of both Brands through the restoration and certification of classic cars, as well as the creation of archives and museums that make their extraordinary legacy tangible.
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