Maturatta brings flavor and grilling to SP Gastronomia 2025

Maturatta, Friboi’s expert barbecue brand, is participating for the second consecutive year in SP Gastronomia, one of the largest events in the sector in São Paulo. The festival takes place on the weekends of October 10-12 and 17-19 at Villa-Lobos Park, bringing together gastronomic experiences and cultural attractions.

This year, the brand will be present with the Maturatta Restaurant, offering three dishes prepared with select cuts and techniques that enhance Maturatta’s characteristic flavor and tenderness. They are: cheeseburger with American cheese and truffle mayonnaise; chorizo ​​steak with rustic potatoes, black truffle cream, and crispy farofa; and smoked hump with Brazilian cheese mac and cheese and crispy leeks.

Celebrating Brazilian barbecue

Recognized for transforming barbecue into a true gastronomic experience, Maturatta reinforces its mission at the event to be the brand of barbecue.

“Barbecue is a symbol of celebration and unity. By participating in SP Gastronomia, we believe that Maturatta is the ideal choice for those seeking quality, tenderness, and flavor at all times while grilling,”  highlights Anne Napoli, Marketing Director at Friboi.


According to the executive, the brand’s presence at the festival is also a way to celebrate the tradition and role of barbecue in Brazilian culture.

Service:
SP Gastronomia 2025
Location:  Parque Villa-Lobos – Ilha Musical (Av. Prof. Fonseca Rodrigues, 2001 – Vila Hamburguesa, São Paulo/SP)
Dates:  October 10-12 and 17-19
Hours:  Fridays, from 6 p.m. to 11 p.m.; weekends, from 12 p.m. to 11 p.m.