It’s finally here! Introducing Instagram for iPad, designed for bigger screens

We’re excited to announce we’re bringing Instagram to iPad. People have asked for this for a while, and we’ve taken the time to design an experience that optimizes your favorite parts of Instagram for a bigger screen.

Sit back, relax, and watch Reels

Instagram has always been the place where people connect over creativity, and Reels has become a primary way people discover and share entertaining content. With Instagram for iPad, we’ve redesigned the experience to reflect how people use bigger screens today – for lean back entertainment. Now, when you open the app, you’ll drop into Reels, so you can get the entertaining content you love on a bigger screen. You’ll also see Stories at the top, so you can easily connect with the people that matter to you, and messaging is one tap away.

Catch up with the new Following tab

We’ve heard your requests for easier ways to make sure you’re not missing updates from your favorite accounts, so we’re introducing a new “Following” tab on iPad, which gives you multiple ways to see the latest and greatest from the accounts you follow: 

• All: Recommended posts and reels from accounts you follow 

• Friends: Recommended post and reels from accounts you follow, that follow you back

• Latest: Chronological posts and reels from accounts you follow, with the most recent posts appearing first. You can choose the order of these feeds to prioritize what you want to see first.

Designed for the big screen

When designing Instagram for iPad, we wanted to take advantage of the bigger screen to give people more features with fewer taps, while keeping it simple. We’ve made it easier to catch up on your messages and notifications with layouts that display both tabs. When you watch reels, you can expand the comments while the reel stays at full size, making it easy to catch up on the best reactions without missing a moment. It’s the Instagram you love, now with more space to play. 

Instagram for iPad is now rolling out globally on iPad models that support iPadOS 15.1 and later. It is free for download on the App Store . The new tablet design will be coming soon to Android.