ASICS and TDK Launch Joint Research of Sensing Devices Creating a New Solution to Connect Coaches, Developers, and Athletes Through a Network, Providing Comprehensive Support for Top Athletes

ASICS Corporation and TDK Corporation (Head Office: Chuo-ku, Tokyo; President & CEO: Noboru Saito) are pleased to announce the launch of a joint research project for a next-generation sensing device designed to visualize athletes’ movements during training, with the aim of improving the performance of top athletes.

In the world of sports, differences as small as a millimeter can determine the outcome of a competition, and the demand for precise performance analysis has been growing every year.

To perform at their best, athletes dedicate themselves to daily training—often spending far more time preparing than competing. Accurately visualizing movements during training can deepen the athletes’ understanding of their form and condition, leading to improved performance.

Through this joint research project, TDK’s high-precision, compact sensing technology will be combined with ASICS’ extensive expertise in sports science. By visualizing athletes’ movement data in real time and providing objective feedback, the project aims to support technical improvement and physical condition management. Additionally, by establishing a means of performing advanced motion analysis outside of laboratories, the project will facilitate the collection of data from a wider range of athletes.

The initial focus will be on athletics, starting with proof-of-concept trials using prototypes worn around the ankle, with plans for practical implementation starting in 2027 onwards. In the future, the data obtained from these devices will be used to accelerate the development of innovative products and services. Furthermore, the system will connect coaches, product developers, and athletes via a network, evolving into a comprehensive support solution that assists athletes from multiple perspectives. By supporting elite athletes in this way, ASICS continues to bring its purpose to life, uniting people through sport and inspiring movement for body and mind.

Mitsuyuki Tominaga, President and COO, Representative Director of ASICS Corporation, said, "TDK and ASICS are both Official Partners of the World Athletics, and we are delighted to be able to support the athletes who continue to challenge themselves, through this joint research.

Since its founding, ASICS has been committed to helping athletes maximize their performance through fundamental research and technology, always guided by our founding philosophy - Anima Sana In Corpore Sano, A Sound Mind In A Sound Body. Under our Mid-Term Plan 2026, we are promoting mid to long term research focused on athletes to further strengthen innovation. This joint research with TDK is part of that effort, aiming to enhance research on athletes and digital technology, and to expand and accelerate our innovation framework through a broader global R&D network. We will continue conducting various research and testing based on feedback from athletes, developing products and services that truly meet their needs, and leveraging data to deliver even deeper support for athletes"

Noboru Saito, President & CEO of TDK Corporation, said, "TDK is honored to join ASICS in supporting athletes’ ambitions as an official partner of World Athletics. Through TDK’s advanced sensor technology, it has contributed to societal transformation in fields such as automotive, ICT, and industrial equipment. Now, by applying these technologies to the world of sports, TDK aims to create new value by analyzing athletes’ motion data to enhance performance and drive product innovation. Over the past 40 years, TDK has had the privilege of meeting countless athletes through its involvement with World Athletics. By combining ASICS’s expertise in sports engineering with TDK’s sensor technology, it is committed to supporting athletes and advancing the transformation of sports"

About the press release issued by TDK Corporation

https://www.tdk.com/en/news_center/press/20250903_01.html