Lacoste announces the appointment of Éric Vallat as CEO

Éric Vallat will succeed Thierry Guibert, who has served as CEO of Lacoste since 2015 and will continue in his role as CEO of MF Brands Group and of the Maus Frères Group.

Thierry Guibert, CEO of MF Brands Group, stated:
“I’ve had the privilege of leading Lacoste for over a decade, surrounded by remarkable teams, and of supporting the profound transformation that has taken the brand into an entirely new dimension I have now chosen to refocus my role on leading the Group. I’m very pleased to entrust the reins of Lacoste to Éric Vallat, a bold leader with a recognised track record. His sharp expertise and proven experience will be major assets in continuing to unlock the brand’s full potential. I’m confident that Éric Vallat will build on the momentum we’ve created, with the same high standards and collective spirit, and guide Lacoste into a new chapter of growth, true to its identity while continuing to move confidently forward. As CEO of MF Brands Group, I will of course remain by his side to support him through this new phase.”

A graduate of HEC Paris, Éric Vallat brings over 30 years of solid experience within global groups, gained in demanding environments across fashion, luxury, and spirits. He has held various leadership roles within LVMH Group, at Louis Vuitton in Europe and Christian Dior Couture in Japan, among others. He went on to lead the houses of Bonpoint and J.M. Weston, served as CEO of Rémy Martin, and later oversaw the entire Fashion & Accessories Division of the Richemont Group. Most recently, he served as CEO of the Rémy Cointreau Group.