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IHG Launches Summer Soiree Music Experience


Shanghai – WEBWIRE
IHG Launch “Let’s Get Away, Ignite This Summer” Summer Campaign
IHG Launch “Let’s Get Away, Ignite This Summer” Summer Campaign

Summer trips gain a whole new dimension of fun with the perfect playlist to accompany each memory. IHG Hotels & Resorts (IHG) alongside Kimpton Hotels, Regent Hotels & Resorts, and Hotel Indigo, is excited to announce the launch of the "Let’s Get Away, Ignite This Summer" music experience. In collaboration with NetEase Cloud Music, IHG features a summer-themed playlist that melodiously blends music with design, culinary delights, and local culture, creating an immersive summer excursion for travellers.

Ignite The Senses with a Summer Suprise

From 1 July to 31 August 2025, the exclusive "Summer Soiree" playlist will enliven summer journeys and spark inspiration. During this period, guests can book stays at participating InterContinental Hotels & Resorts, Kimpton Hotels, Regent Hotels & Resorts, and Hotel Indigo across Greater China through the IHG official APP or WeChat Mini Program. Upon check-in, guests will have the chance to receive a limited-edition NFC refrigerator magnet, allowing them to effortlessly unlock the NetEase Cloud Music playlist and dive into the rhythm of their travels.

Additionally, several hotels in vibrant cities such as Shanghai, Suzhou, Xi’an, Hainan, Yantai, and Hangzhou will host exciting "Summer Soiree pop-up party". These events aim to blend the pulse of the city with a lively travel atmosphere, creating dynamic spaces for music, socialising, and discovering new perspectives.

Discover Brand Inspirations and Unlock Exclusive Summer Experiences

In addition, several hotels within the IHG portfolio will launch summer-themed experiences that reflect their unique brand characteristics, offering diverse styles to inspire travellers during their stay. Guests will get a special opportunity to get a closer feel of each brand’s distinct charms:

  • InterContinental Hotels & Resorts focuses on incorporating deep insights and cultural inspiration from each destination, dedicated to creating Incredible Occasion for guests.
  • Kimpton Hotels emphasises genuine connections among people, crafting diverse and novel experiences.
  • Regent Hotels & Resorts preserves and shapes the unique stories and
  • personalities of each hotel, inviting guests to engage in Memorable Rituals that resonate with local culture.
  • Hotel Indigo draws inspiration from neighbourhood, exploring and showcasing the local customs and cultural allure surrounding each property.

Additionally, award-winning mixologists have crafted four exclusive summer cocktails—Popcorn Paradise, [b]TropiPop, Pickled Nomad [/b]and [b]Midsummer Lagoon—[/b]each skillfully blending vivacious flavours with musical inspiration and capturing the essence of summer in every sip, delivering unforgettable sensory memories.

This year also marks the 50th anniversary of IHG in Greater China. In celebration, IHG is committed to offering a series of creative experiences and vibrant offerings through the "Summer Soiree", inviting guests to embark on the summer journey of their lives.

About IHG®

IHG Hotels & Resorts (tickers: LON:IHG for Ordinary Shares; NYSE: IHG for ADRs) is a global hospitality company, with a purpose to provide True Hospitality for Good.

With a family of 20 hotel brands and IHG One Rewards, one of the world’s largest hotel loyalty programmes with over 145 million members, IHG has more than 6,600 open hotels in over 100 countries, and a development pipeline of over 2,200 properties.

InterContinental Hotels Group PLC is the Group’s holding company and is incorporated and registered in England and Wales. Approximately 385,000 people work across IHG’s hotels and corporate offices globally.

Visit us online for more about our hotels and reservations and IHG One Rewards. To download the IHG One Rewards app, visit the Apple App or Google Play stores.

For our latest news, visit our Newsroom and follow us on LinkedIn.


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