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The LEGO Group Unveils the New LEGO® Icons Shelby Cobra 427 S/C Model Car Set


BILLUND, DENMARK – WEBWIRE

The LEGO Group today unveils the LEGO® Icons Shelby Cobra 427 S/C model car set (10357), a collectible set designed specifically for adult builders. This build allows enthusiasts to relive the legendary design and performance of the iconic 1960s sports car, which celebrates its 60th anniversary this August 2025.

The LEGO Icons Shelby Cobra 427 S/C set features an intricate, detailed 1:10 scale model of the automotive icon. With 1,241 pieces, the set includes features such as manoeuvrable steering, opening doors, trunk and hood, and a meticulously recreated V8 engine. The sleek blue bodywork is adorned with Shelby’s signature bold white racing stripes, side exhausts, and a gaping mouth grille, making it a true tribute to the car’s distinctive look.

Additional accessories, such as a toolbox that fits neatly into the trunk, a fire extinguisher between the seats, and a celebratory trophy, bring this model car’s rich racing history to life. As a special nod to Carroll Shelby’s infamous ‘$100 bill game’, a $100 bill element is also included, adding a unique touch to the detailed design.

This model offers not just a rewarding building experience for vintage vehicle lovers, but also a piece of automotive history that can be displayed in the home or office.

The LEGO Icons Shelby Cobra 427 S/C set will be available for LEGO Insiders Early Access from 1st July, and available for all from 4th July, via LEGO.com/Cobra and LEGO Stores, priced at €159.99 / £139.99/ $159.99.

 

Product Information:
LEGO® Icons Shelby Cobra 427 S/C Set:
• Age: 18+
• Price: 139.99€ / 159.99$ / 159.99£
• Pieces: 1,241
• Product No.: 10357
• Dimensions: Height: 5 in. (13 cm) / Width: 7.5 in. (19 cm) / Depth: 7.5 in. (19 cm)
• LEGO Insiders Early Access: 1st July 2025
• Available for all: 4th July 2025
• Link: LEGO.com/Cobra

About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”.

Today, the LEGO Group remains a family-owned company headquartered in Billund. Its products are now sold in more than 120 countries worldwide. For more information: www.LEGO.com.


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