Canadians depend on radio and CBC/Radio-Canada is their top choice

According to the Numeris fall 2024 radio diary release, 8 in 10 Canadians depend on traditional radio and spend an average of 13 hours per week listening to it. In most markets, they are listening to their public broadcaster.¹

Listeners across the country rely on CBC Radio One and ICI PREMIÈRE for trusted news and current affairs programming:

• CBC/Radio-Canada has the #1-ranked morning show in 14 out of 17 markets.
• 12 of our 17 stations are the most listened-to each week: Victoria, Kelowna, Regina, Winnipeg, London, Ottawa-Gatineau (both English and French), Sherbrooke, Québec City, Trois-Rivières, Moncton, and Halifax.
• Across the country, the number of people turning to their public broadcaster continues to grow. 
• Our stations in three communities — Ottawa-Gatineau, London, and Sherbrooke — recorded their highest audiences ever.

On CBC:

• In all 5 English markets where Numeris measures audiences with personal people meters (PPM), CBC Radio One ranks first or second for local mornings, with Vancouver, Calgary, Edmonton, and Toronto all ranking #1, and Montreal ranking #2.
• The Numeris data also shows CBC Radio One and CBC Music both achieving their highest share so far this season.²

On Radio-Canada:

• ICI PREMIÈRE and ICI MUSIQUE have their second-highest shares ever (17.2% and 7.2%, respectively) in Montreal and lead other stations on time spent each week, with listeners tuning in for five or more hours each.
• 5 of the 6 most listened-to shows in Montreal are broadcast on ICI PREMIÈRE (as are 9 of the top 15 shows).

“Across the country, Canadians start their day with CBC/Radio-Canada, trusting their public broadcaster to bring them the news and information they need about their community and the world. Canadians can count on CBC/Radio-Canada.”
Catherine Tait, President and CEO, CBC/Radio-Canada

About CBC/Radio-Canada

CBC/Radio-Canada is Canada’s national public broadcaster. Through our mandate to inform, enlighten and entertain, we play a central role in strengthening Canadian culture. As Canada’s trusted news source, we offer a uniquely Canadian perspective on news, current affairs and world affairs. Our distinctively homegrown entertainment programming draws audiences from across the country. Deeply rooted in communities, CBC/Radio-Canada offers diverse content in English, French and eight Indigenous languages: Dehcho Dene Yati, Dënesųłıné (Chipewyan), Eastern Cree, Gwich’in, Inuktitut, Inuvialuktun, Sahtu Got’ine Godi, and Tłı̨chǫ (Tlicho). We also deliver content in Spanish, Arabic, Chinese, Punjabi and Tagalog, as well as both official languages, through Radio Canada International (RCI). We are leading the transformation to meet the needs of Canadians in a digital world.