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CharterUP CEO, Armir Harris, Honored as Winner of Austin Business Journal’s 2023 Best CEOs Award

Out of the 90 nominees selected by a panel of past honorees, Armir is the winner of the Startup category.


Austin, Texas (October 6, 2023)CharterUP, the first fully integrated charter bus marketplace for corporations, consumers and operators, proudly announces its CEO and founder Armir Harris has been recognized as the winner of Austin Business Journal’s Best CEOs award in the Startup category. The annual Best CEOs awards program honors chief executives who have demonstrated outstanding leadership qualities, a track record of innovation and exceptional performance in business, philanthropy and community service.

Harris received the award in a ceremony at Hotel ZaZa in downtown Austin on October 5 and is featured in a special edition of the Austin Business Journal.

“I am deeply humbled to receive this award from the Austin Business Journal, a reflection of the unwavering dedication and collaborative spirit of the entire CharterUP team,” said Armir Harris, CEO and co-founder of CharterUP. “Together, we share a commitment to innovation, growth and making a positive impact on our communities. This achievement underscores that with a shared vision and determination, we can overcome challenges like the pandemic and achieve remarkable success.”

Harris’s journey is marked by perseverance and resilience. His involvement in the transportation sector began at the age of 16 when he began working at a family-owned limousine company in Charlotte, NC, and first witnessed the inefficiencies and complexities of the industry. With a desire to bring about transformational change, Harris founded his first transportation company in 2012, achieving an astounding 10,000% growth rate in just three years. In 2018, he founded his second startup, CharterUP, addressing key industry pain points.

With 111,130% revenue growth over three years, CharterUP was recently named #2 on Inc. 5000’s prestigious list of America’s fastest-growing private companies. Under Harris’s leadership, CharterUP has achieved remarkable success, boasting an impressive client roster, including Fortune 500 giants such as Apple, Amazon, Delta, Facebook, FedEx, Google, Hilton, Microsoft, Samsung, Sysco, Texas Instruments, USAA and Walmart. The company has surpassed the milestone of $200 million in revenue run rate and secured $60 million in Series A funding in 2022.

Harris leads with a distinctive style that prioritizes relentlessly high standards and a commitment to execution over strategy. He believes in placing the customer at the forefront of every decision, ensuring that innovation and service align with their needs and expectations.

Beyond business achievements, Harris is dedicated to philanthropy, supporting causes such as education for immigrants and refugees, disaster relief efforts, and the fight against breast cancer. He also actively contributes to organizations serving his local community in Austin.

For more information about CharterUP, please visit

About CharterUP

CharterUP is the first fully integrated marketplace for bus charters in the U.S. Built for corporations, individual users and operators, its platform removes the friction from reserving private group transportation by instantly connecting bookers to a virtual fleet of local bus operators. Its platform features a suite of capabilities that includes instant booking, real-time availability & tracking, and dynamic pricing via self-serve technology. Combined with its growing virtual fleet of over 4,000 fully integrated charters, CharterUP delivers unmatched accessibility, accountability, and transparency never seen before in the charter bus space. CharterUP earned the No. 2 spot on Inc. 5000’s 2023 list of America’s fastest-growing private companies. Founded by long-time charter bus entrepreneur Armir Harris in 2018, CharterUP is headquartered in Atlanta and Austin, and works with operators in dozens of local markets nationwide. For more information, visit

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 Austin Best Ceos
 Armir Harris
 Austin Business Journal

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