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Spend the night in House of Sunny’s latest collection, now on Airbnb

Key Takeaways

- Melding fashion and interior design, House of Sunny founder and designer Sunny Williams is inviting guests to immerse themselves in his whimsical, colourful world with an overnight stay in his East London showroom.

- The space has been fully transformed to bring his celebrity-favourite designs from the runway to real life in celebration of fashion week in London.


The wardrobe of your dreams is now on Airbnb. This fall, guests will have the opportunity to experience fashion in a whole new way – by booking a stay at the Hackney showroom of TikTok’s favourite label: House of Sunny.

Just in time for fashion week in London, founder Sunny Williams is taking his playfully patterned textiles and turning them into immersive interiors, listing his stylish space on Airbnb. Whether he’s dressing pop stars and ‘it’ girls, making style more accessible to people around the world, or designing his latest collection, Sunny lives and breathes fashion – and “Sunny’s House” is no exception.

’’House of Sunny design and ethos has always been inspired by the intersection of culture, architecture, interior and our community’s love for travel, home, and aesthetics. I am excited to welcome you to my house; this immersive Airbnb is unique, crafted and eye-catching, the perfect partnership of fashion and special stays.”

Sunny Williams, Founder of House of Sunny

Situated in the heart of Hackney, the contemporary showroom has been transformed into a masterpiece with each room’s decor inspired by one of House of Sunny’s iconic pieces, including exclusive designs from his latest collection dropping during fashion week. The first-of-its-kind space marks the latest addition to the unique and stylish listings in Airbnb’s Design Category.

About the stay

The overnight stay for two guests at the chic oasis will take place on 22nd September 2023 and can be booked, free of charge, on 19th September 2023 at 6pm BST at

During their stylish sleepover, House of Sunny fans will get to live out their fashion fantasies, including a 1:1 design session with their host, Sunny. They’ll also enjoy:

  • A fashionably on-time entrance through an oasis of green, inspired by the swirling green tones of Sunny’s famous Hockney Dress, as worn by celebrities
  • Restful slumber on a sumptuous bed surrounded by red and orange waves that emulate the melting sunset colorways of the Sundown Cardigan
  • The chance to try on House of Sunny’s latest collection in the Wardrobe of Dreams, an ethereal and interactive space with a changing dreamscape that literally reflects the design of five of the designer’s freshest pieces
  • Self-care in the lavish rouge bathroom, adorned from floor to ceiling with contemporary claret tiles in homage to the brand’s La Belle dress

Beyond the immersive showroom space, guests will have the chance to explore the bustling community of Hackney on their own – enjoying dinner at one of London’s most lusted after restaurants, a visit to the famous Columbia Road Flower Market, and brunch on the local Broadway Market.

How to book

Aspiring designers and fashion fans alike can turn the world into their runway and request to book* this overnight stay when bookings open on 19th September 2023 at 6pm BST at Guests are responsible for their own travel to and from London. The overnight stay will take place on 22nd September for one night only for up to two guests. 

Interested in becoming an Airbnb Host like Sunny? To learn more about how you can earn on Airbnb, visit

*This one-night stay for up to two guests is not a competition. Request to book operates as first come first served. The showroom is independently owned and operated. The right holders for House of Sunny have been compensated for their participation.

For those that don’t get the opportunity to stay, Airbnb is opening up Sunny’s House on Sunday 17th September for the public to take a peek inside. Those looking to come down and capture content of the iconic interiors can book a session at this link to jump the queues, otherwise you’re welcome to turn up on the day and expect a short wait.

About Airbnb Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed over 1.5 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

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