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TEA reveals date and location for SATE Europe 2024


The Themed Entertainment Association (TEA) has revealed the dates and location for its annual TEA SATE Europe event.

Considered one of the most important gatherings of the themed entertainment sector, TEA SATE Europe 2024 will be held at Gardaland, Italy, from 14 to 17 May.

The event is TEA’s signature conference, bringing together the leading professionals and decision-makers across storytelling, architecture, technology, and experience (SATE) in themed entertainment.

Among the conference programme will be a wide range of educational sessions covering topical issues, led by industry experts, trendsetters and specialists in their field.

Delegates will also have an opportunity to explore Gardaland Park, owned by Merlin Entertainments. Located on the shores of Lake Garda near the city of Verona, Gardaland attracts around 3 million visitors each year.

TEA said: “Speakers will share a broader look at what is happening inside and outside the industry and provide an in-depth discussion of exciting projects and developments.”

Further details of speakers and topics will be announced later this year.

To find out more about TEA SATE Europe 2024, click here for the dedicated website.

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