The Jumpman Is Appearing on a WNBA Uniform for the First Time

The Jordan Brand Jumpman is appearing on a WNBA jersey for the first time during the 2023 WNBA All-Star Game in Las Vegas, underscoring Jordan Brand’s commitment to the women’s game. 

The logo will appear on the chest of the uniforms, featuring a design inspired by the far reaches of outer space; the iridescent colors are inspired by space travel, the diagonal lines across the body and short are drawn from the tail end of a shooting star, and the tapering lines in the game star and the belt buckle are inspired by the Earth’s horizon.

The uniforms feature Nike’s premier performance material, Dri-FIT ADV, in a data-mapped pattern that was computationally mapped to meet the specific needs of the female body in motion. Dri-FIT ADV pushes the limits of apparel technology through body-mapped engineering, 4D design tools and extensive sport science research.

WNBA All-Star jerseys will be available on WNBAStore.com and at WNBA Live presented by U.S. Bank at the Mandalay Bay Convention Center, Michelob ULTRA Arena, and NBA Store 5th Avenue.

Stage23, hosted by Jordan Brand, will be open to the public starting Friday, July 14 from 12 p.m. PT through 8 p.m. PT and then again on Saturday, July 15 from 12 p.m. PT through 8 p.m. PT. WNBA Live presented by U.S. Bank will take place at the Mandalay Bay Convention Center in Las Vegas beginning on Friday, July 14 at 12 p.m. PT through Saturday, July 15 at 8 p.m. PT. The event will lead up to the 2023 AT&T WNBA All-Star Game, which will be held at Michelob ULTRA Arena on Saturday, July 15 at 5:30 p.m. PT (8:30 p.m. EST).