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In Davos, JBS defends technical and financial support to rural producers to fight global warming

The Company’s Global CEO, Gilberto Tomazoni, participated in a panel at the World Economic Forum to discuss strategies to promote a more sustainable land use

Gilberto Tomazoni at the ’Why Lands Matters’ panel at the World Economic Forum, in Davos
Gilberto Tomazoni at the ’Why Lands Matters’ panel at the World Economic Forum, in Davos

Gilberto Tomazoni, Global CEO of JBS, the largest food company in the world, participated this Wednesday, January 18, in the panel called ’Why Lands Matters’, at the World Economic Forum, in Davos, Switzerland. Alongside representatives of the government, the third sector and financial institutions, the CEO argued that the way to reduce greenhouse gas emissions in order to curb global warming and expand food production is to offer technical and financial support to rural producers, particularly small ones.

“We need to focus on supporting farmers, with knowledge sharing and access to capital to make the transition towards more sustainable production. This way, they will be able to produce more, and be more efficient, while applying existing technology,” said Tomazoni during the panel, which also included Jennifer Morris, CEO of The Nature Conservancy, Stefaan Decraene, managing chairman of the Rabobank Group, Maria Susana Muhamad, minister of Environment and Sustainable Development of Colombia, and Jack Hurd, executive director of the Tropical Forest Alliance. The mediation was led by Jamie Heller, business editor of The Wall Street Journal.

Tomazoni highlighted that, in Brazil, there are existing solutions to promote more efficient and sustainable agriculture and livestock production, such as the recovery of degraded pastures. “In a single area, you can increase food production by 10 times and still capture more carbon from the atmosphere. Imagine how this could benefit a producer’s income,” he remarked.

The CEO, however, believes that besides taking these production methods to farmers, capital must be provided so that they can put them into practice. “Today, less than 2% of the funds dedicated to tackling climate change go to this sector of the population. We urgently need to change that.” The CEO also highlighted the importance of segmenting the producers, in order to offer support and services according to their needs.

As part of the solution for better land use, Tomazoni presented the example of the JBS Fund for the Amazon, which focuses on providing technical and financial support to local projects that seek the sustainable development of the Amazon, going beyond the company’s own value chain. For the JBS executive, a solidarity network must be created, because social inclusion and sustainable practice go hand in hand. This is precisely the vision of the JBS Fund, which supports initiatives that generate environmental preservation and socioeconomic growth in Amazon communities.

Finally, Tomazoni emphasized that the government, financial and production sectors, as well as the third sector, need to come together to build this climate solution, ensuring that the resources reach small producers, without neglecting the food security of the growing world population under any circumstances. “If we work collectively to support farmers, we can produce more, reduce emissions, and protect our natural resources,” he concluded.
World Economic Forum.

The 53rd edition of the World Economic Forum discusses the theme ’Cooperation in a Fragmented World’ from January 16th-20th to reaffirm the value of public-private dialogue and cooperation to drive long-term positive change. The event brings together global leaders from various segments who debate ways to restore a collective sense of agency and transform defensive measures into proactive, vision-oriented policies and business strategies.

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