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“Ethical Tribing,” an Amazon Best-Selling Book is Available for Free Download (until 02/03/23)

United States – WEBWIRE

Best Seller Publishing announces the release of Joanna Landau and Michael Golden’s new #1 international best-selling book, “Ethical Tribing: Connecting the Next Generation to Israel in the Digital Era.” It will be available for free download in the Amazon Kindle Store (until 01/30/2023).

“This book offers a paradigm-shifting, creative approach to addressing some of the most acutely pressing questions facing the Jewish people today. It deserves to be widely read and meticulously applied.”
— Isaac Herzog, President of the State of Israel

Discover the Fastest and Most Effective Way to Inspire the Next Generation About Israel in the Digital Age — and Why it is an Essential Key To Securing the Future of the Jewish People

  • What if everyone’s social media feeds were exploding about Israel — but for all the right reasons?
  • What if your kids were able to walk around campus without having to hide their Jewish identity or support for Israel?
  • What if there was a way to tell Israel’s story that really resonated with young Jews and non-Jews alike?

Imagine how this would change your life, your community, your world!
In Ethical Tribing™: Connecting the Next Generation to Israel in the Digital Era, authors Joanna Landau and Michael Golden guide you through the actual steps needed to successfully counter one of the greatest threats facing the Jewish people today: a Next Generation that is less and less connected to both Israel and their own Jewish identity.

Whether you’re a devoted advocate for Israel, a Jewish community leader, or just a concerned parent or grandparent, this book is for you.
Joanna Landau is a globally recognized specialist in country branding and influencer marketing. Over a decade ago she founded Vibe Israel, a Tel-Aviv based nonprofit that has successfully generated more than a billion positive mentions about Israel on social media. Michael Golden is an American bestselling author and national award-winning journalist. A social change-maker in the field of community college education who has also worked for the Anti-Defamation League, he serves as a member of Vibe Israel’s Global Advisory Board.

“Ethical Tribing” by Joanna Landau & Michael Golden will be free and available for download on Amazon (until 02/03/2023) at:

“Ethical Tribing” has a rating of 5.0 stars on Here’s what some people are saying:
“I have been fortunate to be able to have traveled to all seven continents. I have yet to experience any place as singular as Israel. It is frustrating to me that more people, be the Jewish or not, don’t have the same passion for seeing Israel for themselves as I did when I was younger. This book helps to recapture that spirit. It gives the tools to everyone who wants the world to get to know the true Israel better – before they even are able to visit. I believe Ethical Tribing will inspire a new generation and has the potential to have an enormous impact.” - Michael L.

“Ethical Tribing, by Joanna Landau and Michael Golden, addresses a crucial challenge inherent in Israel’s global image: allowing others to control its narrative. Consequently, among Gen Z and millennials, there has been a significant decline in support for Israel and in Jewish identification. But we are NOT HELPLESS! The solution proposed by the authors is an innovative digital outreach to this demographic, including Jews and non-Jews, that captures Israel’s essence. It’s wonderful to know that we have the power to INFLUENCE our own destiny. And that any one of us can start today!” - Marilyn D.

For More Information:
For questions or to schedule an interview about this press release please contact us at (626) 765-9750 or email
Best Seller Publishing is a Los Angeles Publishing Company dedicated to helping business owners and entrepreneurs become “the hunted” with their best-selling books.

About The Authors:
Joanna is a specialist in country branding and influencer marketing. She is the founder and Chair of the Board of Vibe Israel, a nonprofit based in Tel Aviv that pioneered digital influencer tours to Israel in 2011. Under Joanna’s leadership as CEO, Vibe Israel generated over a billion positive mentions about Israel online, and was a finalist in both Best Use of Social Media and Best Use of Data categories of the City Nation Place Awards for place branding specialists. Joanna works with governments, NGO’s and private companies on promoting their country’s story to the world and reaching new audiences and remains passionate about doing so for Israel.

Michael Golden is a national-award winning journalist and serial social entrepreneur. He is passionate about using great storytelling as a tool to create new pathways to boost educational achievement and quality journalism. Michael is a cofounder of One Million Degrees (OMD), Newsbound, Spark Chicago, The Fulcrum, and Complete the Degree. OMD is a 360-degree scholarship support program that has empowered thousands of under-resourced community college students to graduate and launch careers. Now an opinion journalist, his commentary has been featured in The Washington Post, USA Today, New York Daily News, Wall Street Journal, Chicago Tribune and Sun-Times, NPR, PBS, FOX, WGN and other media.

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