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The LEGO Group reveals new plans for cutting-edge Innovation Campus in Billund

Billund, Denmark – WEBWIRE

The LEGO Group has unveiled revised plans for a brand-new cutting-edge Innovation Campus in Billund, Denmark. The new campus will provide a home for thousands of talented colleagues working within Product Marketing & Development functions and supporting Engineering & Quality functions in an inspiring and creative workplace environment.

Construction of this state-of-the-art building will commence in 2024. Innovation Campus will be located at Kløvermarken in Billund, making it the company’s third grand campus in Billund and forming part of its plans to significantly expand and upgrade its global headquarters. The original plan to build an office building in the centre of Billund was changed to accommodate the anticipated growth in number of employees.

Julia Goldin, Chief Product & Marketing Officer says: “With Innovation Campus we want to create a truly inspiring workspace that allows us to continue to deliver irresistible LEGO® Building and Play Experiences to all fans of LEGO – adults and kids around the world. This is an investment in our people and our brand, and I am excited by the prospect of creating an environment that fuels passion and fosters creativity and innovation.”

The opening of the new 43,000 m2 building is scheduled for 2027.

Notes to Editors

For more information, please contact:

Facts about Innovation Campus:
• To be built on a greenfield site at Kløvermarken in Billund, Denmark
• Construction to begin in 2024
• Built and financed by KIRKBI A/S

About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide. For more information:

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