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Actual, SimCity-like ESG Transformation Platform, Named One of TIME’s Best Inventions of 2022

Actual remixes urban planning, game design, data visualization and scientific planning to offer brands and governments the simplest way to model and execute on environmental, social and governance plans.

San Francisco, California – WEBWIRE

Today Actual, the first-of-its-kind ESG Transformation Platform, announces that it has been named one of TIME’s Best Inventions of 2022 in the Sustainability category.

Today, 87% of global GDP and 83% of global emissions are covered by a net-zero pledge, but achieving these targets requires a significant lift. Transformation can be difficult, especially when many stakeholders are involved, and negative consequences can occur when wrong decisions are made. Thus, many companies have made pledges but stopped short of implementing real change.

Actual’s ESG Transformation Platform enables enterprises and governments to plan their steps to net-zero, allocate resources, and take specific, meaningful actions to eliminate emissions. It allows leaders to build, evaluate, and execute sustainability plans which can be updated in real-time and evolve as lessons are learned, new technologies become available, and costs change. At its core is a collaborative model which allows all stakeholders, from executives and experts to regulators, community members, and investors, to come together and evaluate the plan in a single system of record. Actual’s model-first approach is specifically designed to help companies break through analysis paralysis and build momentum towards embedding sustainability into their business models and meeting net-zero and corporate pledges.

Actual has raised over $5M in seed funding from Buckley Ventures, Hyper, Social Impact Capital, Wndrco, Sequoia Scout, Signalfire Scout, Craft Scout, and Global Founders Capital. It supports and works with companies like Allbrids, Giga, VF Corp, New Zealand Merino, and ZQRX to build actionable ESG transformation plans.

Actual’s platform serves corporations, governments, and change-making organizations, empowering them to plan actionable ESG initiatives through a model-first, user-friendly approach. To learn more about working with Actual to meet your ESG transformation goals, visit

TIME’s Best Inventions list is one of the most highly anticipated editorial lists each year. See the full list here:

About Actual

Founded in 2018 by a team of software engineers, game designers, and clean transportation and supply chain experts, Actual is a first-of-its-kind ESG transformation platform designed to help companies embed sustainability into their business models and meet net-zero and corporate pledges. With minimal data, Actual delivers a living ESG strategy that is always up to date, in compliance with evolving ESG standards, and available for stakeholder inspection. Actual is backed by Buckley Ventures, Hyper, Social Impact Capital, Wndrco, Sequoia Scout, Signalfire Scout, Craft Scout and Global Founders Capital. For more information, visit

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 Time Best Inventions
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