BRF Begins Christmas Turkey Slaughter in Chapecó

BRF, one of the largest food companies in the world, has already started the slaughtering of turkeys to meet the demand of the end-of-year festivities in Brazil and abroad in 2022. In Chapecó, in the west of Santa Catarina, is the only unit of the company which produces seasoned Christmas turkeys.

The production cycle of these commemorative products begins the previous summer, in March, with the creation of birds on farms, under a strict animal welfare program, in line with Brazilian legislation and international standards. The slaughter period must occur until November, when the products arrive at the points of sale. Last year, sales of Commemorative Kits grew by 11% compared to 2020.

Chapecó started slaughtering turkeys and began marketing the whole bird in transparent packaging in 1973, a pioneering initiative in Brazil. A year later, to make life easier for consumers, BRF launched the seasoned version of turkey and years later started using a thermometer to indicate the ideal cooking point of the product, technology imported from the United States.

In addition to whole turkey varieties, the plant also prepares seasoned turkey breast cuts for marketing in 800-gram trays, offering consumers new options for this protein. The turkeys produced in Chapecó are exported to South Africa, Chile, Middle Eastern countries, Paraguay and Uruguay and the entire Brazilian market.

“The production of the commemorative turkey line is one of the most important for BRF to make the Christmas celebrations of millions of Brazilian families and other parts of the world even tastier”, highlights the company’s regional director of Operations in Rio Grande do Sul. and Santa Catarina, Sandro Leite.

About BRF

One of the largest food companies in the world, BRF is present in more than 117 countries and owns iconic brands such as Sadia, Perdigão and Qualy. Its purpose is to offer quality food that is increasingly tasty and practical, for people and pets around the world, through the sustainable management of a live, long and complex chain, which provides a better life for everyone, from farm to table. Guided by fundamental commitments to safety, quality and integrity, the Company bases its strategy on a long-term vision and aims to generate value for its more than 100 thousand employees worldwide, more than 350 thousand customers and approximately 10 thousand integrated companies in Brazil, all its shareholders and society.