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New York State Society of Certified Public Accountants Schedules Media Seminar for Journalists at National Press Club May 24


News Advisory:

WHAT: The New York State Society of Certified Public Accountants (NYSSCPA) invites journalists to attend a breakfast seminar on Understanding Financial Statements

Areas of Primary Discussion:

-- The Balance Sheet

-- The Income Statement

-- Statement of Cash Flows

-- Notes to the Financial Statements

-- Introduction to Financial Analysis – Ratios and “Red Flags”

-- Pro-Forma Earnings

-- Stock Options

WHERE: National Press Club, West Room, 529 14th Street, NW, Washington, D.C.

WHEN: Tuesday, May 24 from 8 a.m. to 11 a.m.

WHO: Instructors for the seminar are:

-- Nancy Newman-Limata, CPA, former NYSSCPA president and a partner in the National Risk and Quality function of PricewaterhouseCoopers LLP. She serves as both a Risk Management and Assurance Policy partner. Her current responsibilities include consultation on general risk management issues as well as auditing and reporting issues.

-- Neville Grusd, CPA, is executive vice president of Merchant Factors Corp. and Merchant Financial Corporation, specialists in factoring and financing small and medium sized companies. He is a member of the NYSSCPA Board of Directors and has just been elected treasurer. Grusd is a member of the Financial Accounting Standards Board User Advisory Council.

Originally from South Africa, he has been in the finance and banking industry for 22 years. He is co-author of the textbook “Advance Accounting” and has written numerous articles for The Journal of Accountancy and The Secured Lender.

RSVP to: Lois Whitehead, NYSSCPA public relations manager, 212-719-8405 or

When responding, please indicate your current level of knowledge for understanding financial statement analysis as basic, intermediate or advanced.


About the NYSSCPA

Representing nearly 30,000 CPAs, the New York State Society of Certified Public Accountants (NYSSCPA) is the oldest and largest state accounting organization in the nation. Incorporated in 1897, the Society is a nonprofit organization that seeks to establish and maintain high standards of integrity, honor, and character among certified public accountants. Its members are CPAs working in public or private practice in a state that serves as the home of Wall Street and major financial institutions.

The New York State Society of CPAs is located at 3 Park Avenue, New York, NY 10016. To learn more about the Society call 800-633-6320 or visit the Society’s Web site at


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