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WWF sets out ambitious new plan for nature and people


The growing menace of nature loss threatens people and all life on Earth. So we take every opportunity to ask for a global commitment by the world’s governments to tackle this – something we call the New Deal for Nature and People.

This week, representatives from government and business from over 100 countries, together with experts from various fields, are meeting in the Norwegian city of Trondheim to discuss how the world will take forward efforts to protect nature in the coming decade. These are important discussions as world leaders have a vital opportunity to set new and ambitious global targets on nature loss in 2020.

We issued a rallying cry at the Trondheim conference to protect and restore nature by 2030 by adopting a number of targets, informed by the science. We also made clear that respecting the rights and role of indigenous and local communities will be key to achieving these targets, ensuring that nature thrives for the benefit of all humanity.

The targets include:  

  • Zero loss of natural spaces, ensuring that 50% of the planet is effectively protected, restored and sustainably managed in a natural state.
  • Zero extinction and ensuring that wildlife populations are stable or increasing.
  • Halve the negative impacts on the planet of production and consumption.

Every one of us can help make this happen - and create an unstoppable movement for nature similar to when the world came together to tackle climate change.

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