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Santander celebrates the UEFA Champions League final in Madrid and welcomes fans with an agenda of events

Madrid – WEBWIRE

- With the slogan “Football fans, welcome home”, Santander organises various activities such as the participation of nearly 1,000 volunteers and it will open the doors of some branches for fans as an information point for them to rest, have coffee, recharge their mobile phones or connect to a high-speed wifi network.

- Ronaldo Nazário, Santander’s ambassador, becomes the bank’s first volunteer for the final game of the competition.

 Banco Santander, sponsor of the UEFA Champions League, will celebrate the final game, which will take place at the Metropolitano Stadium (Madrid) on 1 June between Liverpool FC and Tottenham Hotspur FC, with various activities in the city in order to help local and international fans. The bank presented its plan today with Ronaldo Nazário, Santander’s ambassador for football sponsorships in Madrid.

Juan Manuel Cendoya, vice chairman of Santander Spain and head of Communication, Corporate Marketing and Research for the Group, said: “The UEFA Champions League is the world’s most prestigious international football competition, with 160 million people viewing its final live. It will be a global showcase for the Santander brand and it is an honour for us to host our first season as sponsors.”

Ronaldo Nazário, ambassador of Santander for football sponsorships, said: "I also feel I am a host to this final game: I played here during some of my best years, I’ve lived in Madrid for several years and, in fact, a lot of people have been calling me to come to the final game”. He added: “Santander is well known for its sponsorships: LaLiga Santander, Libertadores, now the Champions, and I have already joined the ‘red wave’ of volunteers that the bank is organizing, something that fascinates me, to help fans enjoy this celebration of football.”

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