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Expert Internet Marketers Team Up to Provide


Philadelphia, PA, October 30, 2006 – Web marketing and design entrepreneurs Rick Simmons and Paul Fleming, with a combined 25 years of interactive experience, including work for some of the Internet’s most innovative and widely utilized broadcast and directory/engine marketing companies have recently partnered to offer small to mid-sized businesses a comprehensive suite of cost-effective and imaginative Website Marketing services.

The company, Dinkum (the Australian word for genuine) Interactive will specialize in search engine marketing, online press release distribution and new media marketing but will provide full-service marketing expertise in all aspects of website marketing including: website design, pay per click campaign management, blog and vlog development, management and distribution, real simple syndication (RSS), e-mail marketing, website traffic analysis, web hosting, multi-media design, banner and button design and placement, affiliate marketing, podcasting, PDA advertising, and online promotions.

A frequent lecturer on the search engine optimization and other website marketing services initiatives, Rick Simmons, Dinkum’s President and VP of Sales and Marketing says, “There are thousands of individuals and organizations that can build a website, but effectively marketing your website is a unique and highly specialized process that takes dedicated individuals who move at the speed of the Internet – changing the algorithms of their business to meet the new demands of an ever-changing marketplace. We are uniquely focused on achieving stronger business results for our small to mid-sized clients that generate real-time profitability from their online budget. When Internet marketing approaches change, we remain competitive to ensure our clients are provided solutions that generate greater sales opportunity while not disrupting current business flow.”

Dinkum’s unique approach starts with its employees. Each comes from a different web and traditional advertising background to provide a unique perspective on website marketing services. Paul Fleming, VP of Interactive Services at Dinkum states “We are most proud of our ability to attract the top designers, graphic artists, marketing professionals and programmers in the area – each with a finger on the pulse of Internet, dedicated to developing a genuine brand that appropriately reflects our desire to succeed on behalf of our clients. It is with this group of talented individuals, we fully engage ourselves in the needs of our smaller to mid-sized clients, providing them affordable optimization and other web marketing solutions most larger SEO companies don’t focus on.”

Based on Philadelphia, Pennsylvania Dinkum Interactive primarily serves clients in the Eastern Pennsylvania region but has international clients as far as Sydney, Australia. Dinkum has also partnered with several of Philadelphia’s most prominent advertising agencies to address the various and customized interactive needs of their clients.


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