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The Weather Channel Mobile Launches First Flash Lite Weather Application for Verizon Wireless Mobile Phones


Leader in Wireless Weather® Delivers Graphic-Rich Subscription Service Featuring Detailed Forecasts and Animated Radar and Satellite Maps

10/25/2006 - BASKING RIDGE, NJ and ATLANTA, GA — The Weather Channel Interactive, Inc. (TWCi) today announced the launch of its first Flash Lite downloadable application for select Verizon Wireless Get It Now®-enabled phones. Enhanced with rich graphics powered by Flash, the new application combines an unsurpassed combination of comprehensive weather information and intuitive design. The subscription service delivers detailed forecasts, animated radar and satellite maps, severe weather alerts and national severe news including hurricane coverage, all in a customizable and easy-to-navigate interface. Adobe and Verizon Wireless announced earlier today the availability of Flash Lite for BREW® which gives Verizon Wireless customers the ability to automatically download applications and immediately “Flash-enable” their phones.

Much more than just a weather forecast, The Weather Channel Mobile application is designed to help busy professionals be prepared for the many ways in which weather impacts their lives. Users can view current conditions, detailed forecasts and severe weather information for over 98,000 locations worldwide. Other key features include maps in-motion and local and national severe weather alerts.

The new application delivers more than 44,000 animated radar and satellite maps for U.S. locations (including Alaska, Puerto Rico and Hawaii) and can be pre-set with favorite locations. The service costs $3.99 monthly access and can be downloaded from Verizon Wireless’ Get It Now virtual store on select phones, including The V (LG VX9800), Motorola RAZR V3c and V3m and Samsung SCH-a950.

Download charges for Get It Now applications vary and airtime charges apply when browsing, downloading and using certain applications. Customers need a Get It Now-enabled handset and Verizon Wireless digital service to access the Get It Now virtual store.

For more information about Verizon Wireless products and services, visit a Verizon Wireless Communications Store, call 1-800-2 JOIN IN or go to

About Verizon Wireless
Verizon Wireless owns and operates the nation’s most reliable wireless network, serving 54.8 million voice and data customers. Headquartered in Basking Ridge, N.J., Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at

About The Weather Channel Interactive
The Weather Channel Interactive is the leading provider of broadband and wireless weather® products including, Desktop Weather by The Weather Channel, and The Weather Channel Mobile., the Web site of The Weather Channel, is the ultimate source of weather on the Web helping users plan their lives by delivering timely current conditions, expert forecasts and relevant lifestyle content for 98,000 locations worldwide. reaches more than 25 million unique users each month, is the most popular source of online weather, news and information and is the most trusted source of online weather information according to Nielsen//NetRatings. The Weather Channel Interactive also provides consumers with unique and customizable products such as Desktop Weather and a full lineup of mobile services including downloads, messaging, mobile Web, and mobile video.

Get It Now is a registered trademark of Verizon Wireless. All other names and trademarks are property of their respective companies.


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