Northern Virginia Data Center Market Opportunity Report Highlights the Region’s Most Digitally-Savvy Colocation and Wholesale Data Center Operators

Digital transformation presents enormous market opportunities for savvy data center companies. However, some colocation and wholesale data center operators in Northern Virginia are in a much better position to capitalize on this demand than others. The “Northern Virginia Data Center Market Opportunity Report” analyzes how 25 colocation and wholesale data center providers, in the greater Northern Virginia/Washington D.C. area, are positioned to compete in the new buyer’s journey.

The 114-page research report focuses on 44 metrics with regard to how each company fares with differentiation in the modern buyer’s journey, thought leadership strategy, website authority, competitive positioning, company social media presence, lead generation, paid search acceleration, as well as full-funnel revenue growth and digital infrastructure.

“Northern Virginia has had the decks stacked in its favor for Internet infrastructure domination for literally decades. There’s just such a rich history of public- and private-sector telecommunications infrastructure in the region. But ever since the release of the iPhone back in 2007, people -- especially in IT and other digital-related roles -- have radically changed the way that they research and make purchase decisions. Mainstream adoption of search engines, social media, mobile devices, and cloud computing have all been huge growth drivers in the data center industry -- especially among colocation and wholesale data center providers,” explained Joshua Feinberg, President of the Data Center Sales & Marketing Institute. 

“Yet many of those in leadership roles at these companies have failed to appreciate how these changes impact demand generation, desired customer experience, differentiation, competitive positioning, and their ability to stave off market disruption. In the ‘Northern Virginia Data Center Market Opportunity Report,’ we looked at which colocation and wholesale data centers in Northern Virginia (NOVA) are the most digitally-savvy.”

Interested executives, as well as sales and marketing professionals, within the data center, mission critical, and cloud services industries can download a free excerpt from the “Northern Virginia Data Center Market Opportunity Report.”

The colocation and wholesale data center operators analyzed in this report include:

• AiNET (Beltsville, Maryland)
• AT&T (Ashburn)
• ByteGrid Holdings (Silver Spring, Maryland)
• Cogent Communications (Herndon, Vienna, Washington, D.C.)
• COPT (Manassas)
• CoreSite (Reston, Washington, D.C.)
• CyrusOne (Sterling)
• Cyxtera Technologies (Sterling)
• DBT DATA (Ashburn)
• Digital Realty (Ashburn, Chantilly, Dulles, Gainesville, Manassas, Reston, Sterling, Vienna)
• Equinix (Ashburn, Manassas, Vienna)
• EvoSwitch (Manassas)
• Experis Data Centers (Middletown)
• H5 Data Centers (Ashburn)
• INAP
• Infomart Data Centers (Ashburn)
• Iron Mountain (Manassas)
• NTT Communications Corporation (Ashburn, Sterling)
• phoenixNAP (Ashburn)
• QTS Data Centers (Ashburn, Dulles)
• RagingWire (Ashburn)
• Sabey Data Centers (Ashburn)
• Vantage Data Centers (Ashburn)
• Vazata (Manassas)
• XO Communications (Verizon) (Fairfax, Washington, D.C.)

About the Data Center Sales & Marketing Institute: The Data Center Sales & Marketing Institute is a boutique business advisory, consulting, and training firm dedicated to the advancement of sales and marketing within the colocation and wholesale data center, mission-critical, and cloud services industries. The Data Center Sales & Marketing Institute publishes Data Center Market Opportunity Research Reports, offers Data Center Business Advisory Services and Consulting Services, and leads Data Center Sales & Marketing Training Workshops for CEOs, presidents, founders, sales directors, channel directors, business development directors, marketing directors, and product directors. With clients all over the World including in the United States, Australia, Canada, France, Germany, Luxembourg, Netherlands, Singapore, United Arab Emirates, and the United Kingdom, at its core, the Data Center Sales & Marketing Institute, a division of SP Home Run Inc., helps CEOs identify revenue growth opportunities that their companies are currently missing. 

Contact Information

Elizabeth Davis

Marketing Assistant

Data Center Sales & Marketing Institute

(1) 5612829470

elizabeth@dcsmi.com