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Ari Lewski On How Digital Sports Tech Stays At The Forefront Of Sports Betting Trends


Hammersmith, London – WEBWIRE

We not only wanted to create a betting product that provides a more personalized experience for users but one that also connects fans in a more meaningful way to the sports they are watching by providing a deeper and more immersive viewing experience.

Digital Sports Tech (DST) is a world-recognized leader of sports wagering services and products around the globe. William Hill, Coral and Ladbrokes are just a few of the many top-tier sportsbooks that have turned to DST to fulfill their requirements. The sports innovator’s Bet Builder product, which allows users to create and customize their own bets based on player statistical performance, is an award-winning industry offering that has been fundamental to the advancement of prop betting. DST also supplies the largest amount of player betting markets to global sportsbooks.

One of DST’s key executives, Ari Lewski, played a key role in coming up with the vision to create a product that allows users to customize their own prop bets based on player statistical performance. 

DST made a significant entrance by simultaneously introducing their product, Player Props, in Latin America, the United Kingdom, Russia, and Australia through partnerships with leading operators in these markets. The company correctly ascertained that these markets were primed for next-generation betting technology based on their high percentage of millennial gamblers.

Player Props found success in each of these diverse markets with a two-fold advantage: it offers options on leading global sports like American football and Soccer, along with the real-time odds and customization that allows users to create their own bets. However, the success of the Player Props global launch was not solely dependent on users – acceptance among operators was a key factor. Personalization, user customization, and user generation betting are also important components to DST’s player props success.

Following the success of Bet Builder, DST created its “Same-Game Accumulators platform last year, and it is revolutionizing betting markets. “Our Same-Game Accumulators has turned out to fulfill all of the criteria we anticipated, and has satisfied the requests of many of our clients,” said Lewski. “We will continue to redevelop ourselves to ensure that we remain on top of our game, and on top of sports betting.”

Same-Game Accumulators have a superior ability to calculate bets and generate odds. Sports fans love these types of betting markets because they provide a higher degree of interaction and allow for betting with a mix of outcomes within a single game. This product integrates seamlessly with a sportsbook’s offerings and open up an endless array of possibilities for the operators. Through DST’s proprietary pricing models and first-class trading and risk management functions, the accumulators maintain accurate pricing.

DST’s products have found many satisfied clients around the world. Professional outfits such as Coral, Ladbrokes, Top Sports, William Hill, Fonbet BetRadar and CoolBet are just a few of the many clients the company serves.



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 Ari Lewski
 Same-Game Accumulators
 Player Props


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