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Dell, EMC Extend Multi-Billion Dollar Strategic Alliance Through 2011


More Than 10,000 Storage Customers Benefit From First Five Years of Relationship

NEW YORK-Tuesday, September 12, 2006 - Dell and EMC today announced a five-year extension of their global alliance, through 2011, reinforcing both companies’ commitment to deliver industry-leading networked storage solutions for organizations of all sizes.

“Alliances in name only are all too common,” said Dell CEO Kevin Rollins. “The Dell-EMC relationship is that rare exception that truly delivers excellent value and performance to customers. Together we have been able to provide the benefits of networked storage systems and services to customers of all sizes throughout the world.”

The Dell-EMC relationship has yielded significant market results. According to IDC, Dell was the fastest-growing top-10 disk storage system vendor in revenue in 20051.

EMC has become the mid-tier storage market share leader2. More than 34,000 Dell | EMC branded networked storage systems have been shipped to more than 10,000 customers worldwide. In addition, the scope of the relationship has consistently expanded and now includes Dell | EMC branded storage management, backup and replication software.

Joe Tucci, EMC chairman, president and CEO, said, “The EMC-Dell relationship is the most successful of its kind in the industry. The unprecedented combination of leading capabilities from EMC and Dell has helped change the storage landscape. We are extending the relationship well into the future to ensure continued innovation, momentum and commitment to our mutual customers.”

Dell and EMC signed the original agreement in October 2001 to help customers reduce complexity and more effectively store, manage and protect their information through networked storage. From the outset, Dell and EMC implemented a unique model of sales, marketing, engineering and manufacturing collaboration to leverage each other’s strengths to deliver compelling value to customers.

Working collaboratively, the two companies have introduced significant new products and technologies, achieving numerous milestones including:

* A sub-$5,000 networked storage system in the Dell | EMC AX100
* The demonstration and delivery of comprehensive mid-tier business continuity solutions using long-distance replication and failover
* Integration of the management system for Dell PowerEdgeTM servers (IT AssistantTM) with the management of Dell | EMC arrays (Navisphere®)
* The creation, along with other vendors, of the Storage Bridge Bay Working Group to drive standardization in entry-level external storage
* The industry’s first end-to-end 4Gb/s networked storage systems in the new Dell | EMC CX3 UltraScale™ series

About EMC

EMC Corp. (NYSE: EMC) is the world leader in products, services and solutions for information management and storage that help organizations extract the maximum value from their information, at the lowest total cost, across every point in the information lifecycle. Information about EMC’s products and services can be found at http://

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell sells more systems globally than any computer company, placing it No. 25 on the Fortune 500. Company revenue for the past four quarters was $57.4 billion. For more information, visit To get news direct, visit
For more on EMC news, events, and recent media coverage visit the news section of Note to editors: For further information about this release contact EMC Public Relations at

EMC and Navisphere are registered trademarks and UltraScale is a trademark of EMC Corp. All other trademarks are the property of their respective owners.

Dell, the Dell logo, OpenManage and PowerEdge are trademarks of Dell Inc.

Dell disclaims any proprietary interest in the marks and names of others.

1 - IDC Worldwide Quarterly Storage Tracker, August 2006

2 – EMC analysis of worldwide disk storage systems external RAID revenue

This release contains “forward-looking statements” as defined under the Federal Securities Laws. Forward-looking statements include, but are not limited to, any statements of plans, strategies or objectives and any statements of belief or expectation. All forward-looking statements rely on assumptions and are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. In particular, statements in this release regarding the expected results of the relationship between the parties are dependent upon the ability of the companies to timely and effectively implement their planned actions, upon the level of demand for each company’s products and services and upon the performance and capabilities of each company. They are also subject to general economic and business conditions, aggressive competition and pricing pressures. A discussion of additional factors that could affect each company’s future results is contained in its periodic filings with the Securities and Exchange Commission. EMC and Dell disclaim any obligation to update any forward-looking statements after the date of this release.


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