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DVS Selects Custom E-Commerce Platform: Side-Commerce

Irvine, CA – WEBWIRE

(Irvine, California) April 14, 2014 – Global footwear brand, DVS Shoe Company, recently partnered with Side Studios to develop an e-commerce website that would showcase their vast product collection and newly refined brand image. Based in Irvine, California, Side Studios offers a wide range of custom software solutions for brands from worlds as diverse as retail, apparel, surf, non-profit, beauty and cosmetics.

Side-Commerce, a fully customizable e-commerce platform unique to Side Studios was presented to DVS as an alternative solution to their existing platform. Upon learning about all the features of the platform, like the ability to merchandise products across all categories, publish content in real time, create dynamic promotions and the built-in responsive design, DVS chose to use Side-Commerce as their new platform.

With DVS’s newest campaign message #ALLINGOODFUN in mind, Side Studios wanted to provide a site that balanced originality and structure, while portraying this message of “going all in while having fun doing it”.

“We were honored when DVS chose our company to build out and completely redesign their existing site, “ stated Brendon Shah, President at Side Studios. “Our designers have a vast amount of unique and creative aspects for the new site, which we feel will place DVS a step ahead of the competition.”

Currently within the design stages of this project, the new DVS Footwear site is scheduled to launch in August 2014.

For the latest news and announcements connect with Side Studios on LinkedIn (, Twitter (@sidestudios) and

Based in Irvine, California, Side Studios has been offering a wide range of creative and strategic custom-built solutions since 2008. Today, they continue to set the standard in the digital world, creating products that further enhance user experience and brand development. These products are unique to Side Studios and include: Side-Commerce, Side-CMS, Side-Drop, Side-Jobs and Side-Host. Each interface is designed to be compatible with each other, allowing for a fully functional system that is aesthetically pleasing and architecturally sound. 
Established in 1995, DVS is a global footwear brand dedicated to inspiring youth to have fun and always push forward. With a focus on originality, quality, and innovation, we create a diverse range of performance & lifestyle products designed for those who share our passion for defying boundaries. 



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