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Fujifilm Showcases All New Dternity at NAB 2014

Dternity deep storage solution is easy to use, reliable and scalable for future data growth

Valhalla – WEBWIRE

VALHALLA, N.Y., March 28, 2014FUJIFILM Recording Media U.S.A., Inc., a subsidiary of FUJIFILM Corporation, the leading global manufacturer of data storage media, today announced that it will exhibit Dternity at the 2014 National Association of Broadcasters (NAB) Show beginning April 7 in Las Vegas. NAB attendees can attend live demonstrations of Dternity throughout exhibition hours and have questions answered by Fujifilm engineers in the South Lower Hall at booth #SL11109.
Dternity is Fujifilm’s deep storage and archiving solution for organizations seeking to preserve and protect their critical data. Combining cost-effective data tape with seamless onsite and online content protection, Dternity’s holistic approach to archiving is easy to use, reliable and scalable for future data growth.
 “We are thrilled to showcase Dternity at NAB 2014 because it is the complete deep storage solution for content creators who are looking for simple and cost-effective archiving,” said Peter Faulhaber, president, FUJIFILM Recording Media U.S.A., Inc. “We invite every NAB attendee to visit the Fujifilm booth and see exactly how Dternity can work for them.”
Dternity combines innovative tape media, onsite network storage appliances, and online vaulting to streamline and simplify the data archive process:

  • Dternity Archive Media

Based on Fujifilm’s NANOCUBIC technology that incorporates Barium Ferrite (BaFe) particles to offer superior performance and longer archival life compared to conventional metal particle (MP) tape.  Dternity Archive Media is used to enable seamless movement of content between the Dternity NAS and the Dternity Media Cloud.

  • Dternity NAS

On-site network attached storage (NAS) appliance built to provide online data access, low-cost scalability and data protection for unstructured, fixed content. Using linear tape file system (LTFS) tape technology, Dternity NAS delivers the performance of disk with the economics of tape in one simple and massively scalable solution.

  • Dternity Media Cloud

Complete online storage solution for the preservation and protection of digital data archives. Features include multiple connection methods, fully customizable SLAs, regulatory-compliant security, auto-migration, and archive verification.
Additionally, Fujifilm will welcome Aaron Brenner, Director of Production for the Los Angeles Kings and current Dternity customer, to discuss how Dternity has streamlined and simplified the storage environment of the team as they prepare for the NHL Playoffs.
Aaron Brenner will present each day for approximately 45 minutes beginning at 11:00AM and 2:30PM on April 7-9 in Fujifilm booth #SL11109.
Dternity is available now, with advanced portal access coming in late 2014. For more information on Fujifilm’s Dternity and all data storage products, please go to:
About Fujifilm
FUJIFILM Recording Media U.S.A., Inc. is the US-based manufacturing, marketing and sales operations of professional broadcast video and data tape recording media for FUJIFILM Corporation. The company provides broadcast and data center customers and industry partners with a wide range of unique data center accessories, value-added services and archival solutions, including Dternity. Based on a history of thin-film engineering and magnetic particle science such as Fujifilm NANOCUBIC technology, Fujifilm creates breakthrough data storage products. In 2013, Fujifilm surpassed the 100 million milestone for the number of LTO Ultrium data cartridges manufactured and sold since introduction, establishing the company’s leadership and success as the leading global manufacturer of mid-range and enterprise data tape. For more information on Fujifilm Recording Media products, customers can call 800-488-3854 or go to To receive news and information direct from Fujifilm via RSS, subscribe free at

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 10 companies around the world granted U.S. patents in 2012, and in the year ended March 31, 2013, had global revenues of $26.7 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit
* At an exchange rate of 83 yen to the dollar.
All product and company names herein may be trademarks of their registered owners.


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