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Coin Extends Its Presale Discount And Launches Multimedia Video Series, To Give Backers A Deep Insight into its Manufacturing Path

Coin community can follow the company’s journey from manufacturing to mass market through video series


SAN FRANCISCO– (December 18, 2013)—   Coin , the Bluetooth Low Energy (BLE) connected card that can replace all other cards, today is launching its exclusive multimedia backer video series and announcing the extension of its presale discount into the new year. Anyone interested in pre-ordering Coin can do so at .

The company is focused on delivering a next-level product to its incredibly supportive backers and is making them part of the process by releasing exclusive videos showcasing Coin’s progress to their early adopter backers. Backers will be emailed details on how to access each new video in the series as it is released.

Much of the value of a crowdfunding campaign is derived from the tight-knit early adopter community and the wealth of feedback they provide, which is instrumental in shaping the final product. The popularity of its viral  video  on YouTube, now at over  7.6 million views , is what sparked Coin to begin using video to better communicate progress to its community of early supporters .

“It is extremely important to us to maintain trust, transparency and a two-way channel with the Coin community,” said founder and CEO Kanishk Parashar. “We want to create a window into our company and involve our backers every step of the way.”

The device will eventually retail for $100, but early backers can continue to enjoy discount pricing starting at $50. Special discounts include $5 off for every friend you refer. Coin will begin shipping devices in Summer 2014.

Check out a video on how Coin works here:

Find out more and help fund Coin here:

About Coin

Coin is a connected device that allows you to combine all your cards into one and lets you use them everywhere they are accepted. Coin is in the familiar form of a plastic card, but equipped with a digital display, 128-bit encryption, Bluetooth Low Energy, and a battery that last years.  Not to mention, once configured using our mobile app, Coin operates autonomously on a day-to-day basis.  Based out of San Francisco, CA, Coin’s purpose is to create a product that simplifies and improves your life.



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