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Farmer Joins AchieveIt as Senior Software Developer

Atlanta, GA – WEBWIRE

NewMediaWire via Webwire

Atlanta, GA - (NewMediaWire) - December 03, 2013 - AchieveIt, a leading provider of execution management and strategic planning software, today announced that Rob Farmer has joined the company as the Senior Software Developer. Farmer’s primary role will be to lead the in-house product development team in their efforts to build a new generation of strategic planning and execution management software for the company.

Farmer brings to AchieveIt a well-rounded skill set honed over several years of working in the healthcare technology industry. Farmer comes to AchieveIt from SolTech Inc. where he worked as a software engineer. Prior to SolTech, Farmer founded his own software start-up, Medearc, which was later acquired by HealthcareSource Inc. Farmer is a 2004 graduate of the Georgia Institute of Technology.

“We are delighted to have someone with Rob’s qualifications join us at AchieveIt” said Andrew Somoza, AchieveIt’s chief sales officer. “We feel very confident with Rob leading the product development team.”

AchieveIt offers cloud-based strategic planning software and support services designed to accelerate financial and operational results through enhanced visibility and accountability. Launched in late 2010, AchieveIt has quickly established itself as the leading provider of strategic planning and execution management software across many vertical markets, including healthcare, financial services, and higher education.

About AchieveIt 

Serving more than 300 clients in 42 states and South America, AchieveIt helps organizations transform vision and goals into tangible business results by executing smarter, faster, and better. Through its web-based strategy development and execution management applications, AchieveIt accelerates transformation through enhanced accountability, transparency, and execution. As a national thought-leader on strategy development and execution management, AchieveIt offers free webinars and white papers on its website at


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