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Taos Ski Valley Bids Farewell to Alejandro Blake, Welcomes New Events and Summer Operations Manager


TAOS, NM – October 11, 2013 – Taos Ski Valley today announced that Alejandro Blake, grandson of founder Ernie Blake, has left the ski valley to pursue a new opportunity. Filling the Events and Summer Operations Manager role will be Taos resident and mountain industry veteran Jonah Salloway.
“The decision to leave was not easy; it represents two years of sleepless nights and endless contemplation and consideration. Stepping away from something that has given me so much happiness (and so many powder days!) does not come without trepidation,” said Alejandro “Hano” Blake. “I have been offered an opportunity that has compelled me to alter the course of my life, and I have decided to follow this new path. I am grateful and humbled to have been a part of Taos Ski Valley for my lifetime.”
Blake will be pursuing a new role with online events ticketing and software company Hold My Ticket. Stepping into Blake’s role, Salloway will now oversee a host of well-known Taos Ski Valley events, including the Salomon Extreme Freeride Championships, K2 Bumps Challenge and Paint for Peaks, the Annual Brew Master’s Festival, Christmas Eve and New Year’s Eve torchlight parades and many more.
Salloway is a 17-year resident of Taos and formerly owned the Taos Mountain Outfitters on Taos Plaza for 12 years.  He has been a volunteer at Taos Ski Valley events such Freeride and is an avid telemark skier and mountain biker.
“Taos Ski Valley will be a different place without Hano, and it is better today because of him. However, we are excited to celebrate his next adventure,” said Adriana Blake, Hano’s sister and Taos Ski Valley Administrative Manager. “And we all enthusiastically welcome Jonah to the ski valley family. He has been a part of our community for a long time and will be a terrific addition to our team.”
Taos Ski Valley is slated to open this season on Thanksgiving Day, November 28, 2013.
About Taos Ski Valley, Inc.
With an average of 305 inches of snow and the same number of days of sunshine every year, and more than 110 trails, Taos Ski Valley is New Mexico’s premier skiing and snowboarding destination. One of the only remaining family-owned and operated ski resorts in all of America, Taos Ski Valley boasts a unique relaxed atmosphere, pristine scenery and unparalleled skiing and snowboarding. To learn more about Taos Ski Valley or to plan a vacation for the 2013-2014 season, please visit



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