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Guide To Londonís Chicest & Cheapest Launches As An Interactive Book/eBook/Radio Show/Blog


LONDON September 25, 2013 Ė A London Steal - The Fabulous On-A-Budget Guide To Londonís Hidden Chic, a new book by fashion author/illustrator Elle Ford, has been given its own interactive radio show and blog. Chelsea/Mayfair chic meets Shoreditch/Hoxton cool as Elle, 22, collaborates with East London radio DJ and freelance writer Irune íRuí Chamberlain, 24 to bring news of the latest affordable haunts of the savviest young Londoners.

The íStealersí - their core audience of young creatives and London locals eager to be first in on the latest word-of-mouth hotspots - are joined by students and cash-strapped tourists who donít have to compromise on style or veer off budget to gain the most authentic, and affordable, experience of Londonís coolest hangouts.

Elle, 21, was studying history at Exeter university and working as publishing intern when she had her book idea accepted by start-up digital publishing company Blackbird Digital Books. They immediately recognised her drive and talent †and were able to act quickly to bring it to publication as an eBook and paperback. The blog and radio show, hosted by Shoreditch DJ and freelance writer Irune íRuí Chamberlain, features the best £10 & under steals/free events in town: one-off happenings, shows, club nights, gigs, pop-up-shops, happy hour deals, vintage/charity shop steals along with young London news & current affairs and a seriously eclectic music playlist. Stealers who email/Tweet# their best steal finds to @alondonsteal win prizes.

ďItís how to have the Made In Chelsea lifestyle without being íiní DiamondsĒ explains†Elle, who spotted the gap in the guidebook market whilst still a student. ďLondon is one of the most vibrant, chic, alternative and culturally international cities on the planet. Itís also famously expensive. A London Steal started as the accumulation of my work in Vintage fashion around Central and club PR in Mayfair. There are very few lengths to which I will not go to keep my subscription to Vogue magazine.Ē

A London†Steal†- The Fabulous On A Budget Guide To Londonís Hidden Chic
ISBN-10: 1484833120
ISBN-13: 978-1484833124

Amazon Kindle USA $2.99/Paperback USA $8.81
Amazon Kindle UK £2.05/Paperback UK £6.29
Link to radio show
Link to blog

EBOOK REVIEW COPIES FROM† Tel (+44) 07816 491189†TWITTER: @blackbirdebooks


 London nightlife
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 Cool London
 London guidebook
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