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HawaiiActive.com Offers New, Profitable Opportunities for Travel Agents


WEBWIRE –

PAIA, HI, 03/15/2005, The opportunity to offer Hawaii activities can provide travel agents additional options for their clients while adding a new beneficial income stream. The travel agent industry slump began when airlines started slashing agents’ per-ticket-commissions and only worsened through the rise of Internet bookings, 9/11, the ensuing war on terrorism, and an economic recession. Although travelers have returned, travel agents now must reinvent their business paradigm to incorporate other sources of revenue -- such as HawaiiActive.com activity bookings -- in order to remain viable and competitive.

HawaiiActive.com recently released its affiliate program version 2.0, featuring dynamic activity content. This new technology allows partners to display and sell over 300 Hawaii activities directly on their Web sites by inserting a few simple lines of code. Partners can also select their island and activity preferences as well as customize fonts and colors to accurately match the look and feel of their own Web sites.

HawaiiActive.com is currently the only activity company that offers the technology to partners for displaying dynamic activity content. Dynamic activity content has proven 275% more successful for click-throughs than traditional banner advertising.

HawaiiActive.com is also offering a flexible 3-tier commission structure that pays partners 5%, 6%, or 7% commission on all bookings. Because bookings from partners can be made online or by phone, travel agents do not need a Web site to participate in the program.

For more information about the Hawaii Active Partner Program or for free sign-up, please visit: www.hawaiiactive.com/affiliate2/

About Hawaii Active

Hawaii Active launched its online booking services in 2001 with annual revenues of $30,000. Revenues have increased dramatically during its almost 5 years in business, from $350,000 in 2002 to $2.45 million in 2004. The projected revenues for 2005 are expected to exceed $4.2 million. With 6.7 million visitors to Hawaii in 2004 and an annual growth rate of approximately 7%, Hawaii activity sales is a huge market with unlimited opportunities.

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